Subscribe
Share
Share
Embed
This latest episode of the ChannelX podcast sees Dmitry Olerinskiy, Digital Strategy Director, Decathlon, enter the booth to provide insight on:
• Decathlon’s vertical integration and inventory technology
• Human expertise vs AI recommendations in retail
• Data quality challenges for AI implementation
• Hallucinations as a tool for creativity
• Building marketplace analytics for sellers
• The future of human connection in retail.
Behind the mics:
• Dmitry Olerinskiy, Digital Strategy Director, Decathlon | LinkedIn
• Georgia Leybourne, CMO, Linnworks | LinkedIn
• Chris Dawson, Editor in Chief, ChannelX | LinkedIn
• Decathlon’s vertical integration and inventory technology
• Human expertise vs AI recommendations in retail
• Data quality challenges for AI implementation
• Hallucinations as a tool for creativity
• Building marketplace analytics for sellers
• The future of human connection in retail.
Behind the mics:
• Dmitry Olerinskiy, Digital Strategy Director, Decathlon | LinkedIn
• Georgia Leybourne, CMO, Linnworks | LinkedIn
• Chris Dawson, Editor in Chief, ChannelX | LinkedIn
Creators and Guests
What is ChannelX - new channels to consumers in multichannel retail?
A limited edition series, recorded live at ChannelX 2025. Conversations with speakers, VIPs and commerce leaders on routes to market, specifically marketplaces, social media, entertainment, and messaging platforms that offer a robust selling proposition outside of the brand or retailer’s own website. Season 1 was recorded at ChannelX 2024.