AI Lab Unfiltered

Mark Schmidt from BizStream joins us to talk about how he used AI to build and launch a physical card game — from concept art to product listings on Amazon. But that’s just the start.

He walks us through his automated quote-posting system built with N8N, how he created an entire motivational alter ego ("Coach Schmidt"), and how he used Suno and ElevenLabs to produce clean, custom music for his wrestling team.

If you think AI is just for code or content — this episode will change your mind.

Chapters

(00:00) Introduction to AI Lab Unfiltered
(01:32) Meet Mark Schmidt and Trash Monsters Card Game
(04:30) Designing the Game with AI Tools
(07:41) Balancing Projects, Business, and Family
(09:44) From Idea to Amazon Launch
(13:08) Using AI for Graphics and Product Listings
(21:14) Automating Social Media with N8n and AI
(35:38) Wrestling, Coaching, and Motivational AI Content
(45:06) Creating Music with Suno and Eleven Labs
(51:57) Final Reflections and Where to Find Mark

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Creators and Guests

Host
Drew Veach
Drew Veach is the Senior Account Manager at BizStream, co-lead of West Michigan AI Lab, and co-host of AI Lab Unfiltered. He helps organizations build better brand experiences and apply AI to drive innovation and productivity.
Host
Pete Terryn
Pete Terryn is the Director of Operations at NuWave Technology Partners, co-founder of West Michigan AI Lab, and co-host of AI Lab Unfiltered. He helps organizations understand and apply AI to drive growth, innovation, and productivity.
Guest
Mark Schmidt
Mark Schmidt is the founder and CEO of BizStream, leading a 40-person team that builds custom software and web solutions. With over 25 years in tech, he’s passionate about mentorship, innovation, and making a positive impact through technology.

What is AI Lab Unfiltered?

The AI Lab Podcast is your gateway to the dynamic world of artificial intelligence, where innovation meets application. Each episode dives deep into the latest AI technologies, tools, and real-world use cases, providing practical insights for professionals, enthusiasts, and beginners alike. From groundbreaking advancements to ethical considerations, we explore how AI is reshaping industries, improving workflows, and solving global challenges. Hosted by experts passionate about making AI accessible, the podcast fosters a vibrant community of listeners eager to stay ahead in the rapidly evolving tech landscape.