AI's Role, Content Strategy Salaries, Musk's xAI Videos, EngineAI Retail Robots, and Tech Investments

In this episode of the AI in Marketing podcast, Stan Berteloot delves into the evolving landscape of AI-generated content. With AI now producing half of the internet's content, human oversight remains crucial in achieving superior engagement, as highlighted by Graphite's analysis. Meanwhile, Elon Musk's xAI sparks debate with AI-generated videos, drawing criticism and a sharp exchange with author Joyce Carol Oates. In Shenzhen, EngineAI introduces humanoid retail robots, exemplifying practical AI applications in real-world settings. The episode also explores modern networking strategies and AI's journey towards consciousness, reflecting on societal perceptions. Finally, tech giants like Google and Meta are investing heavily in AI infrastructure, raising concerns about financial risks akin to the 2008 crisis. Join us as we navigate these pivotal developments in AI and technology.

Stan Berteloot is a French journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture.

As Head of Strategy and CTO at Nytro Marketing, he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics.

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Stan Berteloot is a French journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture. As Head of Strategy and CTO at Nytro Marketing, he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics. Start your VoiceStream free trial today!

📚 Sources:

• https://www.growthunhinged.com/p/how-ai-could-make-you-more-valuable
• https://techcrunch.com/2025/11/09/elon-musk-uses-grok-to-imagine-the-possibility-of-love/
• https://www.humanoidsdaily.com/feed/engineai-deploys-humanoid-cyber-staff-in-new-shenzhen-retail-store
• https://www.fastcompany.com/91429832/why-networking-is-still-the-most-powerful-tool-in-business-networking
• https://www.nytimes.com/2025/11/08/opinion/ai-conscious-technology.html
• https://www.nytimes.com/2025/11/08/business/dealbook/debt-has-entered-the-ai-boom.html

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