Once Upon a Business

Lisa Bloom introduces For Better or For Work, the Mirasee FM podcast network’s new show hosted by Bhoomi Pathak and Danny Iny. In this bonus episode, guest couple Meg and Gary Hirshberg candidly talk about their early business conflicts and choices.

Show Notes

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Lisa Bloom, host of Once Upon A Business, presents Mirasee FM’s new podcast, For Better or For Work. What’s it like to be partners in business and in life? Mirasee owners Danny Iny and Bhoomi Pathak tackle the unique challenges as well as benefits of working with a spouse or significant other. Each episode features a guest couple who also share their experiences, perspectives, and hard-earned wisdom. 

Meg Cadoux Hirshberg is founder of The Anticancer Lifestyle Foundation, a non-profit dedicated to promoting evidence-based lifestyle transformation for cancer survivors.

For 15 years Meg was a freelance non-fiction writer, whose work appeared in Yankee, New Hampshire magazine, and the Boston Globe magazine, among other publications. In 2009, she began writing a regular column for Inc. magazine called “Balancing Acts” that explored work-life balance and the intersection of family and business in an entrepreneurial setting. Meg’s book, For Better or For Work: A Survival Guide For Entrepreneurs and Their Families, expands on her column topics. Axiom Business Book Awards, AMEX Open Forum, and entrepreneur magazine cited Meg’s book as one of the best business books of 2012. Meg has also written two yogurt cookbooks.

She is married to Gary Hirshberg, chairman and co-founder of Stonyfield Yogurt. The couple has three children.

Gary Hirshberg is cofounder, chief organic optimist, and former longtime CEO of Stonyfield Organic, the world’s leading organic yogurt producer. He is also cofounder and chair of two organic advocacy and education NGOs and the Hirshberg Entrepreneurship Institute, which supports mission-driven entrepreneurs. An active investor and philanthropist, Gary is involved in a number of projects, among them establishing an organic entrepreneurship center in Motueka, New Zealand. He has received 12 honorary doctorates and numerous awards for corporate and environmental leadership, including a 2015 Champion for Children Award from Mount Sinai Hospital’s Children’s Environmental Health Center and a Lifetime Achievement Award from the U.S. Environmental Protection Agency.


Resources or websites mentioned in this episode:
Mirasee
Meg’s website: AntiCancerLifestyle.org
Meg’s book: For Better or For Work: A Survival Guide For Entrepreneurs and Their Families
Gary’s website: Hirshberg Entrepreneurship Institute

Credits:
Guests: Meg and Gary Hirshberg
Hosts: Bhoomi Pathak and Danny Iny
Producer: Cynthia Lamb
Executive Producer: Danny Iny
Scripted and assembled by: Geoff Govertsen and Michi Lantz
Audio Post Supervisors: Evan Miles and Christopher Martin
Audio Post Production: Post Office Sound
Music Soundscape: Chad Michael Snavely
Making our hosts sound great: Home Brew Audio


Music and SFX credits:
 
Track Title: A New Adventure
Artist Name: Reveille
Publisher Name: BOSS SOUNDSTRIPE PRODUCTIONS

Track Title: Lift It Up and Feel Good
Artist Name: Rhythm Scott
Publisher Name: BOSS SOUNDSTRIPE PRODUCTIONS

Episode transcript: Presenting For Better or For Work (Meg & Gary Hirshberg) Coming soon.

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Creators and Guests

Producer
Cynthia Lamb

What is Once Upon a Business?

Story Coach Lisa Bloom is the go-to expert on business story-telling. For decades she’s helped entrepreneurs master this important but overlooked skill. In Once Upon a Business, she’s turning her attention from the craft of storytelling to the stories themselves — the densely evocative folk and fairy tales that we all are exposed to regardless of our culture.
In each episode of Once Upon a Business, Lisa reads a fairy or folk tale and then extracts rich business lessons that are applicable for entrepreneurs of all stripes. As she puts it, a tiny tale of nine sentences can encompass worlds.