On the Right Stack - Episode 9 - Carmen Baez, Founder, PRxPR

Carmen Baez spent decades helping Omnicom expand across Latin America, then built something entirely different. In this episode of On the Right Stack, the former president of DAS Latin America and founder of PRxPR joins Jason Cohen to talk leadership, adaptability, and purpose. She shares why people are the whole game, how she navigated 20 distinct markets rather than one monolithic region, and what Hurricane Maria taught her about urgency. Her nonprofit sends every donated dollar straight to communities. This is a conversation about business, philanthropy, and the leadership fundamentals that never change. 

What is On the Right Stack?

On the Right Stack is a podcast for business leaders, executives, and technology decision-makers who want to cut through the noise and build technology strategies that actually work. Each episode features candid conversations with seasoned operators, CTOs, CISOs, and CEOs sharing hard-won insights on tech strategy, transformation, and leadership. We don’t talk about technology for technology’s sake — we talk about the decisions that move businesses forward. Hosted by Right Stack Advisors, where smarter technology decisions start.