The Insurance Growth Lab

Maddie Bell is the Co-Founder and CEO of Scheduler AI, an AI appointment setter that integrates directly into your CRM, web forms, and chats to coordinate meeting times in seconds while safeguarding your show rates. 

Prior to Scheduler AI, Maddie was a Brand Director for Procter & Gamble. While at P&G, she spent 12 years leading and delivering topline, bottom line, and share growth for multiple billion-dollar brands and products.

In this episode, you’ll learn:
  • How to measure if an innovative idea can become a business
  • The value of a customer-centric approach to product development
  • The importance of providing value before asking for a habit change from customers
  • The “mind and heart” insight framework that drives impactful product development
  • How implementing your product in your own business eliminates potential roadblocks
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What is The Insurance Growth Lab?

Host Callan Harrington dives into the strategies, decisions, and lessons that have shaped the careers of top marketing and growth leaders in the insurance industry. From bold moves to costly mistakes, each episode uncovers real-world insights that listeners can apply to accelerate growth in their own businesses.