Thought Leader

Chris Maresca, the COO of Square 8 and a managing partner at C32, is passionate about storytelling and helping executive teams and investors find where to go technologically. Chris emphasizes the importance of storytelling while building businesses and its power in fundraising. He even shares famous companies’ brand stories that are widely accepted but not wholly accurate.
Chris explains why many startups fail and why marketing, branding, and customer care are essential. Chris says that he wants to turn the tables in the tech industry and build systems and tools that are useful to individuals. Listen to hear why Chris finds the asymmetry in data processing bothersome.

Show Notes

🔲 Chris’s conference room was once a speakeasy. 00:55
🌉 San Francisco is known to be a rebellious town. 03:11
🤔 What does it mean to be a fractional and interim technology executive? 05:15
🗣️ You have to be a storyteller of your company to raise capital, but how does it work? 06:28
🙃 Fail con: nobody talks about failure. 09:07
💬 Origin stories are there for people to connect, not 100% truthful. 10:39
🗓️ “It’s only taken me ten years to be an overnight success.” 12:35
🆙 Power of lifting executives’ voices: Sales and marketing are complex. 14:33
😇 Chris was CEO COO and tried to understand the whole aspect of a business. 16:55
👆 AI will not solve all our problems: training data are biased. 18:37
👍 Chris is too busy building startups: turning tables on the tech universe. 19:35

Connect with Chris: www.linkedin.com/in/chrismaresca
▶️ Check us out at: www.thoughtpartnergroup.com
🤓 Connect with us: www.resonateengine.com
💡 Screw Harvard, go to Crazy MBA: www.crazymba.com

What is Thought Leader?

We put scare quotes around the term “thought leader.” Don't worry - no hagiographic interviews here. No upsells, no bullshit.

We have great conversations with true innovators, thinkers, disrupters, creatives, and a few fools. (You decide.) We ask them all for insights, stories and tools. (You'll laugh, you'll shout, you might fall asleep. It's all good.)

We are all thought leaders. Think more. Lead better.