Attributed - A podcast by Dreamdata

This episode is a repost from ROI's Into the Corner Office Podcast, hosted by Brandt Handley.

In this conversation, Brandt sits down with Nick Turner, CEO of Dreamdata, to discuss his unconventional path to the corner office. From growing up in rural Virginia and co-owning a construction company through the 2008 financial crisis to spending nearly two decades building and scaling B2B go-to-market teams, Nick's journey offers valuable lessons in leadership, resilience, and self-awareness.

The discussion explores how early life experiences shaped Nick's leadership philosophy, the lessons he learned from shutting down a business during a recession, and why understanding his strengths as an operator ultimately prepared him for the CEO role.

Nick also shares his perspective on what Dreamdata is building in the age of AI, why high-quality data is becoming the ultimate competitive advantage, and the traits he looks for when building high-performing teams.

In this episode, you'll learn:
  • How resilience and family influence can shape leadership
  • Lessons from navigating the 2008 financial crisis as a business owner
  • Why self-awareness is critical for career growth and executive leadership
  • What separates successful operators from founders
  • How AI is changing B2B go-to-market strategies
  • Why clean, connected data is the foundation for effective AI
  • The four qualities Nick looks for in every hire

Originally published on ROI's Into the Corner Office Podcast and hosted by Brandt Handley.


Follow Nick Turner on LinkedIn: https://www.linkedin.com/in/cnickturner/
Follow Into the Corner Office Podcast: https://open.spotify.com/show/3fpukwa4sym0IcELKQ9Lbl
Follow Brandt Handley on LinkedIn; https://www.linkedin.com/in/brandthandley/

Thanks for tuning in to the Attributed Dreamdata Podcast! We hope you enjoyed this episode as much as we enjoyed creating it.

To stay updated on all things Dreamdata and B2B go-to-market:

👥 Follow us on LinkedIn: Dreamdata 
💬 Join Our Community on Slack: Dreamdata Community 
🎙️ Subscribe to Our Podcast: Don't miss out on future episodes! Follow us on Apple Podcasts or Spotify and leave us a comment or review. 
🔗 Visit Dreamdata's Website to see how we can help you connect your marketing to revenue: Dreamdata.io 

Creators and Guests

Guest
Nick Turner
CEO @ Dreamdata

What is Attributed - A podcast by Dreamdata?

Welcome to Attributed by Dreamdata, the B2B marketing podcast for marketing teams looking to master growth. Every week, we host experts from the B2B go-to-market space to discuss digital marketing strategies, B2B podcast marketing, and revenue optimization. Whether you're lead gen or Ops, join our marketing podcast interviews to learn how to fire up revenue and solve your biggest B2B marketing challenges.