STOP Being a Yes-Man in Sales: Why The Pros Say NO

Hey hey,

Most sales reps are terrified to say "no" to customers...

And it's costing them BIG time.

I know it sounds crazy coming from a sales trainer...

But learning when (and how) to say "no" could be your most profitable skill.

Watch this video to discover:

1) Red flags you need to say NO!
2) How to say NO (and stop explaining why you said no)
3) Why saying "no" actually makes you more money

I learned this lesson the hard way (and I share the whole story in the video).

Be a hero and forward this to your team before they get stuck with nightmare customers.

The new people and people pleasers need to hear this.

P.S. It took me 10 months, 3,196 comments, hosting ~140 live training sessions, a 3-day event, and working with ~340 roofing companies to figure out who I am, the future of RSRA, and who should NOT be involved. I’m pushing myself harder than ever before to provide even more value, build deep relationships, and help over 600 roofing companies make 2025 the best year of their lives. If you want to join us on this journey, read this personal letter I wrote for you: https://go.rsra.org/join-podcast

=============

FREE TRAINING CENTER
https://theroofstrategist.com/free-training-center

JOIN THE ROOFING & SOLAR REFORM ALLIANCE (RSRA)

https://go.rsra.org/join-podcast

GET MY BOOK

https://a.co/d/7tsW3Lx 

GET A ROOFING SALES JOB

https://secure.rsra.org/find-a-job 

CONTACT

Email: [e-mail]

Call/Text: 303-222-7133

FOLLOW ADAM BENSMAN
https://www.youtube.com/channel/UCSVx5TWX-m2dl6yuUVF05Dw

https://www.facebook.com/adam.bensman/   

https://www.facebook.com/RoofStrategist/ 

https://www.instagram.com/roofstrategist/ 

https://www.tiktok.com/@roofstrategist 

https://www.linkedin.com/in/roofstrategist/

#roofstrategist #roofsales #d2d  #solar #solarsales #roofing #roofer #canvassing #hail #wind #hurricane #sales #roofclaim #rsra #roofingandsolarreformalliance #reformers #adambensman

What is The STRONG Roofer™ w/ Adam Bensman?

“Because your company is only as STRONG as you are.”

Forward-thinking roofers tune in to get help building STRONG companies, sales teams, leaders, systems, marketing, relationships, culture, and financials.

Whether you own a own a roofing company, manage one, or sell roofs - subscribe to the channel for content that will help you:

1) Close even more roofing sales.
2) Adapt to new roofing industry trends and changes.
3) Take control of your roofing marketing and lead generation.
4) Improve D2D roofing sales.
5) Build the roofing company of tomorrow.

Hosted by Adam Bensman
- Started in D2D roofing sales in 2011
- Former Roofing Company COO (multi-state)
- Creator of the Roof Strategist Sales System (used nationwide for retail + storm)
- Founder of The Roofing STRONG Alliance by TAMKO™ (formerly known as the Roofing & Solar Reform Alliance)
- Author of the #1 Best-Selling Book: The Roofing Sales Survival Guide: Beat the Odds, Overcome Yourself, and Win Big

Content produced on or before 5/13/26 was previously produced by The Roof Strategist, TAMKO makes no representations or warranties regarding the content.