Do you ever sit down to create content and immediately think, “I have no idea what video to make?"
You’re not alone – and creating video content doesn’t have to be complicated. In this episode of The Katie Lance Podcast, I’m sharing four simple types of videos that real estate agents can keep in their back pocket and rinse and repeat throughout the month.
We’ll talk about:
– Simple B-roll videos you can create from clips already on your phone
– How to create a “day in the life” video without filming every second of your day
– Why an end-of-month recap is one of my favorite low-lift pieces of content
– Why talking directly to the camera is still one of the most powerful things you can do to build trust and generate business
– How batching your videos can make consistency so much easier
Here’s the big reminder: people want to hear from YOU.
AI can help you brainstorm, optimize and save time – but it shouldn’t replace your voice. If you want your content to help you stand out, build relationships and ultimately generate leads, people need to get a sense of who you are and what you’re all about.
You don’t need fancy equipment. You don’t need every video to be perfect.
Done is better than perfect!
Which of these four video ideas are you going to try first?
Resources
What is The Katie Lance Podcast?
Welcome to my podcast! Some of you know me as a social media strategist, speaker, author or entrepreneur, but, like so many of us, I wear multiple other hats. In this podcast, I plan to share with you more about what makes me tick, my backstory, how I think about business, parenting and so much more. Of course this wouldn't be a Katie Lance podcast if we didn't talk about social media from time to time!