In this episode, we are joined by Mark Drager. Mark shares with us his incredible journey as he launched his creative production company Phanta Media in 2006, grew it to a little over $2M in revenue, and slowly watched it crumble.
Show Notes
As the company he built imploded, Mark learned hard lessons about persistence and efficiency that all agency owners and entrepreneurs can benefit from hearing.
We discuss:
- How he started Phanta Media in 2006
- His thoughts about the changes in the agency paradigm
- How he began to leveraged content creation and marketing in developing his brand presence
- How imposter syndrome actually benefits him
- How he overcame his anxiety
- How he finds inspiration for content
- How he balances qualitative research with his client's quantitative preferences.
To connect with Mark Drager:
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The Brand Design Masters Podcast is targeted to entrepreneurs, designers, creative professionals, and anyone interested in brand strategy, business planning, graphic design, personal branding, trends and marketing.
Philip VanDusen is the owner of Verhaal Brand Design, a brand strategy and design agency based in New Jersey. Philip is a highly accomplished creative executive and expert in brand strategy, graphic design, marketing and creative management. Philip provides design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on how to build successful brands for themselves and for the clients and customers they serve.
What is Brand Design Masters - Personal Branding, Creative Entrepreneurship, Small Business Marketing & Career Success for Designers and Content Creators?
For designers, creatives, entrepreneurs, and content creators who want to level up their careers and creative businesses. Hosted by Philip VanDusen, Brand Consultant and founder of BONFIRE, this show explores personal branding, content creation, freelancing, and creative career growth.
Philip and his guests deliver practical coaching, strategies, and inspiration to help you market your work, attract new clients, grow your influence, and build long-term success. Covering personal branding, content creation, freelancing, digital marketing, and creative entrepreneurship, every episode is designed to support your growth as a creative professional in the Creative Economy.