We had an amazing conversation featuring an industry expert in aesthetics, Jonathan McLean, the CEO of McLean Aesthetics. Take a moment to enjoy the episode and Let's Cover That!
Summary of what we cover:
- Jonathan's background in staffing and recruiting led him to discover a demand for talented professionals in the med spa and aesthetic industry, inspiring him to establish McLean Aesthetics.
- When selecting candidates, Jonathan seeks individuals who are passionate about building a brand and delivering exceptional results. Continuous training and skill development are vital in this field.
- Jonathan shared strategies for building a high-performing team, including defining goals, offering competitive compensation, and fostering a positive work environment aligned with the promises made during the hiring process.
- We discussed the challenges faced by entrepreneurs entering the med spa industry and emphasized the importance of understanding the business side of aesthetics. Community-building, diverse marketing efforts, and prioritizing staff well-being were highlighted as key factors for success.