The Chemical Show: Where Leaders Talk Business

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Ep 122 Show Notes

Customer Centricity is more than customer satisfaction, it’s about centering on the “right” customers to create Strategic Value. Host Victoria Meyer delves into the concept of customer centricity and its role in creating business resilience. Through insights from leading chemical companies' earnings reports and experts, Victoria unpacks the importance of customer centricity and its impact on strategic value creation.

This is part 2 of host Victoria Meyer’s 3 part series on approaches chemical companies are taking to combat the market weakness in the first half of this year (for more on this, check out Episode 118 of The Chemical Show where Victoria reviews 2Q23 earnings reports and Episode 120 which covers Commercial Discipline.  

Learn more about the following:
  • Defining customer centricity in the chemical industry
  • Putting the right customers at the center of your business
  • Assessing customer lifetime value
  • Why strategic alignment matters
  • Business segmentation to create a higher level customer experience
  • Employee buy-in

Victoria explores the definition and differentiation of customer centricity from customer service, highlighting that not all customers are created equal. Emphasizing the need to focus on the right customers to create strategic value, Victoria shares key elements of customer centricity, including customer lifetime value, strategic alignment, segmentation, and employee buy-in. 

Gain a deeper understanding of the journey towards customer centricity and how it can enhance business resilience in challenging market conditions.

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Creators and Guests

Host
Victoria King Meyer
Founder & Host of The Chemical Show + The Chemical Summit; Victoria brings 25+ years industry leadership experience including Shell and Clariant and a Victoria brings a practical, business-focused perspective to conversations about leadership, strategy, innovation, and the forces shaping the future of the chemical industry.to

What is The Chemical Show: Where Leaders Talk Business?

Looking to lead, grow, and stay ahead in the global chemical industry?

The Chemical Show is the #1 business podcast for the chemical industry, bringing you leadership insights, business strategies, industry trends, and real-world lessons from the executives shaping the business of chemicals.

Each week, host Victoria King Meyer sits down with leaders from across the chemical industry, from Fortune 50 companies to mid-sized businesses and innovative startups. You’ll hear how they’re navigating today’s challenges and opportunities, the experiences that shaped their leadership, and the insights you can apply to your own business and career.

Conversations explore the issues that matter to chemical industry leaders, including:

• Business strategy and growth
• Leadership and talent
• Innovation and technology
• AI and digital transformation
• Supply chain and operational resilience
• Markets, customers, and industry trends

Victoria brings more than 25 years of chemical industry experience from companies including Shell, LyondellBasell, and Clariant. Today, she is an executive advisor and coach, founder of The Chemical Summit, and host of The Chemical Show.

Whether you’re an executive, business leader, or rising leader in chemicals and materials, The Chemical Show helps you stay informed, think differently, and lead with greater impact.

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