In this episode of Coffee with Curtis, Robert is joined by Marcus Hemsley, founder of Fountain Partnership. They discuss the current landscape of performance marketing, emphasizing the importance of nurturing existing customer relationships over chasing new leads. He highlights the balance between brand and performance marketing, the role of trust in building customer relationships, and the impact of AI on marketing strategies. Marcus also shares insights on effective business growth strategies, the significance of purpose in business, and his personal commitment to environmental sustainability through the Million Tree Pledge.
What is Coffee with Curtis?
You are listening to Coffee with Curtis, I am Robert Curtis, your host and CEO of Simlev Global. Welcome to the show. Coffee with Curtis is a podcast where you will be able to tune in to my conversations with people in business sharing their journey and experiences to give you insights to impact your own business. So grab a coffee and enjoy the show.