Today's episode features a very special guest: me. Since I'm releasing episodes that contain stories from my live storytelling show, Hammer(ed) Time, and I perform in this show, sometimes these episodes are going to feature—well, me. (By the by, the show, which takes place every other month in LA, has been an LA Weekly pick of the week and is being developed into a video series.) The story I tell here is about how I went from chain-smoking derelict to sanctimonious ex-smoker who only tried to quit smoking in the first place because a guy I liked went to a certain Nicotine Anonymous meeting. (And if you smoke, just know I'm not talking about you!)
A book can do more than sell copies. It can build your authority, strengthen your personal brand and create entirely new opportunities for your business.
Hosted by New York Times bestselling author Anna David, Behind the Book Cover explores how successful entrepreneurs, authors and thought leaders use books, media and marketing to become better known, reach more people and grow their businesses.
Through candid conversations with traditionally published authors and independently published entrepreneurs—including business owners whose books have added seven figures to their bottom lines—Anna reveals what really happens behind the cover. The show goes beyond book publishing to explore marketing for entrepreneurs, CEO personal branding, thought leadership strategy and how turning your expertise into a book can help make you an authority in your industry.
Anna’s books have been published by HarperCollins and Simon & Schuster, and she is the founder of Legacy Launch Pad Publishing, a leading hybrid publisher for entrepreneurs. In other words, she knows both sides of the publishing industry—and isn’t afraid to share what traditional publishers don’t want you to know.
Behind the Book Cover is brought to you by Authority Network.
Find out whether a book could help grow your business:
https://www.legacylaunchpadpub.com/book-score-card