Beyond the BS: Real Talk for Digital Entrepreneurs

In this raw and honest episode of Beyond the Bullsh*t, we sit down with Joanna Whitbeck @Thesocialharbor, a physician's assistant and mother of four who transformed her $497 investment into a six-figure business before making a bold pivot into the swimming education space.

From the ER corners to building a 45,000+ following on Instagram, Joanna shares her remarkable journey of:
• How she generated over $100,000 in course sales as a "unicorn beginner"
• The real reason she stepped away from income claim culture
• Why authenticity trumped dance trends in building her audience
• How she successfully pivoted to build Swim Tri Social with her former collegiate swim coach husband

This episode is perfect for entrepreneurs questioning their current niche, feeling stuck in the "make money online" space, or looking to transition into teaching what they truly love. Joanna breaks down the exact strategies she used to transfer her digital marketing skills into a completely different industry.

We dive deep into:
• Time management secrets from a mom of 4 under 8
• The truth about being a "box checker" in online business
• How to know when it's time to pivot your business
• Building an authentic audience without relying on income claims
• Creating successful course offerings through trial and error

No dancing, no fake screenshots - just real talk about building a sustainable online business you're proud of.
Follow Joanna on Instagram at @Thesocialharbor 

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Follow me on Instagram @the_no_bs_newyorker

Head to www.vickipollack.com to learn more about working together

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What is Beyond the BS: Real Talk for Digital Entrepreneurs?

The rise of the digital entrepreneur has completely redefined what business ownership looks like today. Average people are creating extraordinary lives while building the businesses of their dreams online…but it’s not all rainbows and unicorns. Welcome to Beyond the Bullshit…Real talk for digital entrepreneurs. Whether you're an established business owner of some kind looking to deepen your connection with your current venture and clear the fog that’s preventing clarity on next steps, or a newcomer trying to figure out how to break into the digital world, this podcast is for you.

I bet you’ve been googling things like…
“How can I make money online?”
“What’s the best online business model for beginners?”
“How can I create a digital business without spending a fortune?”
“Why can’t I seem to hit the ground running and get an online business off the ground?”
And of course… “what are some profitable online business ideas?”
In a world full of hype and overpromises, Beyond the Bullshit brings you honest answers to those questions and straight up insight on what it really takes to succeed in digital business.

Join me…Vicki Pollack, a 7 figure entrepreneur, as we peel the onion of online business together. Come for the straight-to-the-point conversations and stay for the actionable strategies on everything from making money online to mastering the digital business landscape. No filler, no fluff—just real talk and practical advice you can use.

Hosted by digital course creator, 7 figure entrepreneur and community leader Vicki Pollack, each episode cuts through the noise to give new and seasoned digital entrepreneurs alike the insights they need to succeed in a competitive online world. Whether you're trying to figure out the right tech stack, fine-tune your marketing strategy, or cultivate a resilient mindset, Vicki and her guests are here to help you navigate the journey without the fluff.

So, if you’re ready for real talk and want to finally build a business of your dreams then subscribe to Beyond The Bullshit on Apple or Spotify. Follow me on Instagram at @the_no_bs_newyorker and if you’re interested in working with me or exploring these concepts further, head to www.vickipollack.com today or email me at info@vickipollack.com.

Ready to get real about what it takes to make it in the digital space? Tune in, level up, and together let's go beyond the bullshit.