Show Notes
Spring is in the air, Americans are getting the itch to travel, and the travel and hospitality industry is ready to welcome them back in full force. This month on The Marketing Insider, we hear from VP of Sales at Claritas, Robbin Allen, who shares the data behind the hardship this industry has faced since the beginning of the pandemic and what the 2022 outlook shows marketers will need to focus on to ensure they’re ready and able to re-invite previously hesitant travelers back into the mix. We also have Hannah DeMaio of the Women Leading Travel and Hospitality network on to share an insider perspective for how her role as VP of Brand Strategy has become a critical lifeline of data insights for the executives she and the organization provide networking opportunities for. Listen to this episode to hear details on the campaigns the top travel companies are delivering to their customers, the hard truth about what it takes to be successful in an uber competitive industry, why prioritizing personal wellness has become a top priority, and how this community has carved out unique opportunities to collaborate and make sure there’s room for everyone to win.
Connect with Hannah: https://www.linkedin.com/in/hannah-demaio-445a9962/
Connect with Women Leading Travel & Hospitality: https://womenleadingtravelandhospitality.com/
Download the 2022 Top Women in Travel & Hospitality report: https://womenleadingtravelandhospitality.com/resource/2022-top-women-in-travel-hospitality/?SRC=LI
Download information on Claritas’ vaccine study: https://www2.claritas.com/Vaccine_Hesitancy_Study
Download more episodes of the podcast: https://open.spotify.com/show/0bCxDLausUUWlgsr3XwxuT
Learn about Claritas and find your best customers: https://claritas.com
Find us on Facebook: https://www.facebook.com/Claritas2.0/
Connect with us on LinkedIn: https://www.linkedin.com/company/claritas_mbs/
Follow us on Twitter: https://twitter.com/Claritas2_0
Claritas helps companies find customers. Through our podcasts we hope to help you better understand consumers, why they buy, and how they prefer to interact with you. We'll explore topics important to today's marketers so we can get you one step closer to your next customer.