Want to be the go-to option in your industry? First, you have to be FOUND.
We talk a lot about visibility, but visibility isn't about posting more, being everywhere, or doing all the things.
It's about making sure that when someone is actively looking for what you do, your business has the right signals in place to show up.
Recently, I taught a workshop around my visibility framework:
Be Found. Be Liked. Be Trusted.
And today's episode is all about that very first piece: FOUND.
I'm walking you through the first five steps I look at when evaluating a business's visibility, from how your business appears in search to whether Google, AI platforms, and your potential customers are getting a clear and consistent picture of who you are, what you do, and where you do it.
Because your website can't be saying one thing while your Google Business Profile says another and your social platforms tell a completely different story.
Consistency builds clarity. Clarity builds trust. And it starts with being found.
Think of today's episode as a mini visibility checkup you can do right alongside me.
And if you go through these five steps and think, “Okay, Melissa…I think I need another set of eyes on this,” that's exactly what my Visibility Audit is for.
I'll take a fresh look at your digital footprint, identify what's working, what's disconnected, and where you're missing opportunities to be found, and give you clear next steps for what to fix.
🎧 Listen now and start with the first five steps to becoming found, liked, and trusted first.
If this episode helps you, I'd be so grateful if you'd follow The Visibility Podcast and leave a review on Apple Podcasts. Those reviews make my day, and help more business owners find the show, too.
- Take a screenshot and share it to your IG stories. Tag me @ms_melissa_rose
- Leave us a rating and review on Apple Podcast!
- Also, if you haven’t done so already, follow the podcast.
In 2009, Melissa Rose started her business,
The Dancing House, in the basement of her home. There, she taught the art of dance to students of all ages while her babies were right along with her, in the pack and playing. With passion, resilience, and tenacity, she created a business that has become "The Highlight of Your Week" for her tribe, her team, and her community, along with running a successful brick-and-mortar business and an
online dance membership.
When she’s not leading her studio team or recording The Visibility Podcast, Melissa helps business owners stop spinning and start positioning, so they become the clear, confident choice in their community.
Off the clock? She’s clinking glasses of Sauvignon Blanc with her partner, loving on her five amazing kids, hiking the trails, or digging in the dirt.
What is The Visibility Podcast?
Helping small business and service-based business owners get FOUND, LIKED, and TRUSTED so they can become the GO-TO in their industry.
Hosted by business growth strategist Melissa Rose, each episode brings practical strategies for small business marketing, Google Business Profile optimization, local SEO, messaging, visibility, AI search, and business growth, without adding more random marketing to your plate.
Because you don’t need to be everywhere. You need your Google presence, website, social media, reviews, and messaging working together so the right people can find you, trust you, and choose you.