State of Customer Storytelling

In this episode of the State of Customer Storytelling podcast, Airtable Customer Marketing Programs lead Valeria Gomez shares how to show love to your customers the way you want them to show love to your company.

Show Notes

In this episode of the State of Customer Storytelling podcast, Airtable Customer Marketing Programs lead Valeria Gomez shares how to show love to your customers the way you want them to show love to your company. Hear how to build relationships, be curious, tailor your advocacy program to each customer, and differentiate. You’ll also learn why people don’t relate to brands just for the logo, the power of stories of transformation, Valeria’s 3 Golden Rules for customer advocacy programs, and the differences between different types of customer content. To learn more about Testimonial Hero and the importance of customer storytelling, go to TestimonialHero.com

What is State of Customer Storytelling?

State of Customer Storytelling is a podcast on all things customer advocacy and customer marketing. Join us as we explore how today's B2B marketing leaders drive more revenue faster with high-impact customer stories.