69 MicroConf Growth '22 Takeaways

Show Notes

We both share our takeaways from Microconf.

00:00 Intro
00:37 Microconf growth '22
07:46 Takeaway #1: Focus instead of niche
13:16 Takeaway #2: Buying is harder than selling
19:35 subpoint: have a buyers guide
27:18 Takeaway #3: It's OK to optimize for experience instead of growth
39:05 Tall poppy syndrome
41:37 Excited for SaaS again
46:20 A nice little Italian restaurant on the internet
50:28 Hot take #1: Google voice style frontend for Twilio
55:20 Hot take #2: Tree map for expenses in QuickBooks
01:02:00 Fixed audio

Timestamps created with https://clips.marketing by @cgenco

🚽 “How to Craft a Story that Sells” by April Dunford: https://www.recap.app/april-dunford
🔍”How to Go-To-Market Across Many Verticals” by Asia Orangio: https://www.recap.app/asia-orangio
🐎”Ending Well: The Complex Psychology of Exiting Your Company” by Sherry Walling: https://www.recap.app/sherry-walling
☑️The 7-Figure To Do List: 29 Tactics To Level-Up Your Business In 60 Minutes or Less by Rob Walling: https://www.recap.app/rob-walling-2022
🚀”Here’s the exact method I used to scale to $100k MRR in 12 months”: https://twitter.com/nathanbarry/status/1512782207508643845
🌳Grand Perspective’s tree map: http://grandperspectiv.sourceforge.net/
🍝 “​​Nice Italian restaurant of the internet”: https://youtu.be/0CDXJ6bMkMY

What is Makers.dev?

Chris and Christian build some software businesses.