The Number

Got it — noted and saved. Kelsey MacAulay, and he. I'll make sure both the skill files and all future content reflect that correctly. Here are the corrected show notes:

From Interested to Committed: What 500 Sessions Teaches
The Number | Episode [#] — Commitment, Habits & Consistency
What does it take to stop being interested in something and actually commit to it? In this episode, Wendy and Kelsey get personal. Kelsey hit 500 gym sessions in under two years — tying for third fastest in his gym — and it changed more than his fitness. They unpack what made the habit stick, why identity matters more than motivation, and how the same thinking applies to the financial and business decisions that business owners keep putting off.

In This Episode
  • Why convenience and structure matter more than willpower when building a lasting habit
  • How blocking non-negotiable time — in your calendar and in your mindset — removes decision fatigue before it starts
  • The difference between being interested in something and actually committing to it, and what it takes to flip that switch
  • Why your reason for committing has to be genuinely yours — doing it for someone else rarely works
  • How building one consistent habit can create capacity for things that previously felt out of reach
  • What it looks like when a goal shifts from external motivation to a core part of how you see yourself

Featured Quote
"It's more of an identity now, not a motivation." — Kelsey MacAulay

About the Hosts
Wendy Brookhouse is the founder and chief strategist at Black Star Wealth and a Certified Financial Planner with over 20 years of independent advisory experience. She works with entrepreneurs and business owners to build financial clarity, business value, and wealth that lasts.
Kelsey MacAulay is the Chief Operating Officer and Chief Relationship Officer at Black Star Wealth, and a Certified Exit Planning Advisor. He works with business owners on the operational and strategic side of building a business worth transitioning.

Connect With Black Star Wealth
  • Website: blackstarwealth.com
  • LinkedIn: Wendy Brookhouse | Kelsey MacAulay
  • Podcast: The Number — available on all major platforms
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Creators and Guests

Host
Kelsey MacAulay
When the Black Star team needs something done, they go to Kelsey! Wendy Brookhouse is his wife: when she has a new financial invention, Kelsey builds it and brings it to life - he does the heavy lifting, so you don’t have to!
Host
Wendy Brookhouse
The Financial Planner for ambitious growth oriented Entrepreneurs
Editor
Shaun Whynacht
I’m the founder of Blue Cow Marketing and father of an amazing little boy. helping other business owners overcome challenges is my passion.

What is The Number?

The Number is a business podcast about the numbers that actually run your business.

Each episode focuses on one number. Revenue, profit, cash flow, capacity, time, valuation, customer cost, risk, or exit readiness.

Hosted by Wendy Brookhouse, and often joined by Kelsey MacAulay, the show breaks down what that number means, why it matters, and how it should influence the decisions you make as an owner.

Some episodes feature guests. Some are honest conversations. Some are solo deep dives.

If you own a business and want better clarity, better decisions, and better outcomes, it starts with knowing your numbers.