In this episode, join former marketing director at CIM, Gemma Butler, and sales and marketing director at Resource, Asif Choudry, as they investigate whether or not it is essential for marketers to use social media. Weigh up the benefits and drawbacks of using social media platforms both in and outside of work, and consider whether businesses should be offering employees additional support for roles where frequent use of social media is expected.
The CIM Marketing Podcast delivers the latest news, trends, and insights from across the industry. Hosted by Ben Walker, this podcast offers accessible, relevant discussions on the big issues impacting marketing today.
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