Leif Harrison has entered the world of the Hemp business after a multi-varied work experience in both high-level corporate business and post US Navy career. Born in AZ, raised in OH, Leif was a scholarship competitive sailor for the US Naval Academy. He is a trained parachutist, and tells of his religious calling to embark upon a 40 day fast. Incredible show about resolve and calling, check it out!
Show Notes
Leif Harrison has entered the world of the Hemp business after a multi-varied work experience in both high-level corporate business and post US Navy career. Born in AZ, raised in OH, Leif was a scholarship competitive sailor for the US Naval Academy. He is a trained parachutist, and tells of his religious calling to embark upon a 40 day fast.
Incredible show about resolve and calling, check it out!
And now I thought from Geico motorcycle it took 15 minutes to take a spirit animal quiz online please be the cheetah please be the cheetah and learn your animal isn't the cheetah but before less appealing blog fish come on let insult to injury you could've use those 15 blood fish minutes to switch your motorcycle insurance to Geico Geico 15 minutes could save you 15% or more on motorcycle insurance hello listeners out there it's a gut check project here with your host Dr. Ken Brown I'm Eric Rager and a course I got check project you check your egos at the door and nothing's off the table this is episode number 13 Doug Brown with that number 13 I miss that music bandwidth we actually had to travel little bits we missed last week we did a rerun on that one but I love that music and get my little metal groove I'll never hit him like a word and have some fun today yeah you know it's it you remind me of that you say you miss at music the music that I remembered when I was younger on Thursdays was cost show but were not going to be putting anything anybody's drinks so just mean you great way to open the show will will be, oh boy you will about sweaters anymore is it stepping out about sweaters so let's let's touch on that last week we've been trying for two and half years to you to get to the Institute functional medicine shall and this year we got our first chance to be a part of it I would say it right being Trond Teal trying to and that we were joined by Mike Logsdon and I think the three of us unanimously decided that not only was a great exposure for trying to heal we connected with people that have been using arch on teal for a long time and on top of that I think that we found a lot of new fans who just basically wanted new explanation on how much until could fit into their practice they love the fact it was less expensive was all natural solution for bloating and a course in Canada we can say IBS and Joseph say afterwards a I BSA but not BSC and obviously is IDSA but it was what you think I thought that the exposure to that level of really involved in caring practitioner was cute well so we the I FM this was the international IFN meeting we been trying to get in there for a long time what I learned from that was holy cow there are a lot of very smart doctors who are now adopting this functional approach because the system that we have right now are we just treat diseases it's breaking the bank lately it is a broken system that needs to feed on itself so these are a group of doctors that have flown in from all over the world and there are trying to help people at the base level so that we don't have to get to a point where they're being prescribed opioids or whether being prescribed this were to do this thing and so have a booth there without trying to and then have all these doctors that already knew about us was such a cool experience speaking of all of those positions that were there think about some of the other people that were there talking about their new delivery systems or for instance Carolyn Krishnan and just so everyone knows we can do a quick reset writ right here if you don't mind last week we did have shell so because we were on the road we didn't have the ability to do remote show because we were doing a completely different set up that being said Ron Krishnan of mega spore or actually it's like bio lads the makers of the megastore is a fantastic probiotic and we ended up doing a recording which will be released later this month of thus interviewing with Charon those kinds of innovative minds that's what's all over the IFN it's new ways to deliver health and wellness in a savings to the patient using in most cases natural approaches and they work they have science that backs it up is really super exciting that was so cool so first of all thank you get on yeah for taking us to have future results with amazing Peruvian Asian fusion restaurant and we just had a blast we did and I love being around like-minded people and entrepreneur who's a scientist she's a microbiologist in his training when he came to the house we did the podcast he kicked some crazy knowledge absolutely phenomenal as to why you should be using a spore based probiotic and not a traditional probiotic based on plausible science replicated in the lab that is what is amazing she is all about will that makes sense let's test he is a researcher first entrepreneur second and that's kind of the model we have outrun to you is because really we've got some science to back it and that's why we developed it and that's why think were gonna be able to possibly work together to really help a lot of people using the combination of the two dad hates he says he's pretty amazing in the way that he talks about science it's like he's talking about a friend oh he's just I mean he describes the you have to listen to this episode because it's so into it that it's so cool but we come from bacteria make no mistake about it yet and we have lost sight of that and we have developed a world that kills what he calls the whole mobile which is a term of never heard is a real rain forest when you take out the canopy things die and we have systematically been destroying our own God given reason why were here which is our micro bio and were all about the microbe I'm also talking about polyphenols talk about probiotics protecting Mike by Marissa said he just came out I just saw that yesterday where they were looking at how the micro biome affects aging if you have a healthy micro biome is an anti-aging situation then and it set in really when you start digging into the science that your Acheron and now is butchering his name so Chiron uses to back up where why spore-based probiotics are not only more efficacious but actually more natural and then you begin to look at how the micro biome itself benefits from having a spore base probiotic make its way to the: it's it really the mysteries no longer mystery it makes sense on why you need to care for that for your body and your you're basically a vehicle for bacteria and if you're keeping them healthy and happy you can be healthy and happy it's the signals we talked about what we've always talked on the bottom of this we talked a few episodes ago were in TCU they did the study with injected people would like the polysaccharides and they show that the new information created impulse problems the lead to anxiety all kinds of stuff please brought up LPS that's exactly what he talked about was a better marker remember that instead of just using C-reactive protein and other markers to find true long long-term information in order to find out if you could heal the gut LPS was a better marker and you could speak to distant is that something that current practitioners through traditional medicine are using no traditional medicine does not look at LPS I do have a science article today were really touching a little bit Because when we talked about the leaky got leading to leaky brain right well I got really cool article just published this month 2000 19 June 2019 will real look at how CBD and a cannabinoid like Endo cannabinoid called PEA actually some really cool science on that and that's what we always come back to bridging the gap or to trying take some science and bring it over here John was talking about that the whole time because this doesn't make sense why people are doing this with probiotics when we should be doing this because this makes a lot more sense we want to ruin that episode because I think it is one of the coolest funny nerdy episodes were we get way into it because just like you talk about he talks about the spores like there is little baby that he loves those things yet he does and you're right we don't want it we don't want to spoil that episode because we will release it here in a couple weeks however today on today's episode we have an incredible guest who's got a great journey and his story on how he got to where he is today that's Lafe Harrison now currently he is an executive for director of operations for licks and all and we know quite well from that but he's got so much more depth than just somebody who who lucked into being in a frontier industry in fact one of the coolest things about Lafe and the fact that he's in the hemp industry is this is a man who has a military service in the Naval Academy was in Annapolis he was trained by the Army on becoming a parachutist he's got tactical training not only in the Navy but as a civilian he worked at Boeing am I gonna ruin his whole biography will let him do it but the man has got lots of exposure from the military from a large corporate structure and now working in literally the wild West of a very legitimate industry which needs legitimacy absolutely and that's one of the reasons why we have teamed up with election all because I really think that they are just a step above everybody else we've had Joy Beckerman on that they brought on and she is a procedure and policy expert Christmas song with the marketing he's been involved in that a listen to those two episodes were to have Dr. Paul Blair onward and talk about the science PTSD and all that what we have with Lafe is this business background really smart guy coming from incredible background to say no you need to legitimize this because this is real it's not going away and people need this we talk about healthcare dollars we talk about functional medicine CBD is not going away and we just need legitimate companies producing great products without question so stay tuned life will join us in the next half hour and well let's see here real quick paying the bills go to love my tummy.com if you weren't at the IFN conference and you would like to learn a little bit more about our 2011 my tummy.com/spoony use code spinning say some money and you'll see everything that Mike Ken and I talked about bollard in San Antonio that I have him and we will definitely be back next year that was a fantastic get to that was really cool but seriously I want everyone to commit to this please go to that website support everyone because the supports spooning the supports functional medicine supports upfront Hill which were also doing research were teaming up with the board meeting all kinds of stuff so love my Tommy.com/spoony SP 00 NY last thing forgetting to Dr. King's corners going to be we keep getting responses of people who have now decided to subscribe to iTunes I do want to remind everyone you can also subscribe to gut check project on YouTube where you can enter again and of course if you subscribe screenshot that you have subscribed go ahead and leave its review and in July we will be awarding at least five winners a free month supply of arch on teal as well as KB MD CBD of your choosing either natural or Senate flavor and death funny story about that real quick before I finish out how you can enter and that is we have a friend whose son is he was a bull rider suffered a brain injury and has seizures now so this is completely anecdotal I don't want to make a huge claim here but however is been struggling on what's the correct diet recipe for myself not have these issues has a neurologist that he sees at Wichita Falls and he recently began using KB MD CBD just last night that mom that dad that young man let me know that he doesn't go anywhere without his KB MD CBD now and he doesn't have nearly the exacerbations of his seizure activity absolute love that loving source like that these are real this is not a subjective oh I filled out better this is not a placebo effect is somebody that has objective data showing that they have improvement in something not a disease claim ever get so scared about saying that but what we did learn from note get on is that you can say what it helps but not the disease so if we can decrease neural impulsivity which leads to a seizure sure that's that's really the marker that we can do and that's kind of science we need to get out there absolutely so just to continue if you want to win your own free trying to link a B&B CVD subscribe screenshot share write review send a notification to us that you've done that@kbmdhealth.com or gut check project.com just go under connect you'll see the drop-down menu can let us know that you have subscribed and you will be entered and then you can be a winner that's it everyone wins that's everyone wins so Dr. Brown going on not much so you know we talked about the IFN this really cool I have not been sick to years and years and years and I finally got like my first cold/I don't know what it was bad in years and it's fun so I did not go during the proliferative stage of the virus I made sure that I secluded myself forcing happened on a Friday and I could, hide and let that go but then come to develop the bronchitis afterwards and had to go to a show right when you talk so Nate spurred recipe that we were in beautiful San Antonio fry FM over near it was held at the JW Marriott great little air B&B we stayed out that was cool like right off property so that was me that was nice you can schedule the wrong day so little funny story to the sum of what you tell it because I'm a little embarrassed so I'll throw it back to you you can describe what happened so basically can you tell me that Eric I'll meet you down there I'm flying to your driving or taking equipment down and I did it when checked in and then I went to the location where the home was forced to stay and I rang the proprietor and just as you said I should she's incredibly friendly and she said hey how you doing as I can find to this is Eric reinstate your house he said yeah yeah can't wait see you tomorrow and I I will that's cool because I'm here today and she couldn't of been more accommodating she laughed she got everything ready within an hour home was beautiful so we had that we had a great stay but she was able scramble around everything up and running if you've never done a home share things like Uber I mean the RBL air B&B are both super easy to use and huge house very comfortable and not really expensive for is using for to consider the Princeton hotels under them no because we were correct eventually got you a few people be you and Mike it was pretty funny because that's what happens when you've got two people that are busy doing a bunch of other things and just sort of all you have to put the place yes okay doubled up on you move on and so it probably would be better if we just had somebody to be handling that kind of stuff for so yeah now it's okay if the Internet well out turned out perfect and so we went to beautiful San Antonio like I said Johnson was also a great dinner we had a wonderful time that's a joy to my training so I'm I'm very fond of Sen. that's where I met my wife that's all that stuff so going doctors always find a lot of people there but that was a great great conference I was awesome while I was there quick update on the family Carla actually had a tennis tournament and she killed it in Dallas in the Dallas area she won the whole thing so she started to really hit stride right now really proud of her and you know she's realizing that there's a lot of both physical skill but you in tennis you really have to put the mental with it because Rother alone and she's really hit your group right now and band were to be having some national tournaments coming up with both kids are now playing on the national level so I'm very proud of Carl she did awesome Lucas appears we go through a growth spurt because he did actually nothing just slept the night I don't blame you Lucas and good Alcala network so and then of course myself to him with cold and though you know Lloyd is basically has to make sure the kids get started so how about you guys not everything on our home front is great breeze business sat with her wellness Center continues to grow and Doug Gage had day 17 had his wisdom teeth taken out I guess it was that you have days ago and he's recovering but he's doing well maybe we expect good things I think it will be back to his normal self by about a day or two and then nab Mac we had at several so yard turn in early summer that need new sod around town around Decatur so Mac went out after basketball practice on its was Monday and Tuesday and basically he's visit by he's in a new entrepreneur is nice walking home with 200 bucks a day throwing sod saw death that is not easy I did that when I got my first home in San Antonio so he's pretty pumped about then the little change in his pocket and dad not enough time to spend it's that's the best way to do it and for 15-year-old it said it's not too bad there that's awesome that's awesome now that's it that lets you like the removing all Midsummer that's cool we quick shout out to Melanie Avalon and Jen Stevens because I did the intermittent fasting podcast again love going on their show had a great time talk about all kinds of stuff I want things that we did hit on which I actually had a little research was the carnivore diet told him about it well recordable diet it's basically meet nominate me all right and while doing some homework on that you actually pointed to Jordan Peterson out to me right you how did you find Jordan Peterson and the work he was doing originally actually it is this attribute to gauge gauge is a big he just spends his time reading about different things all the time and he finds Jordan Peterson to be somewhat interesting just as a personality himself just so happens that Jordan and his daughter I believe suffer from his daughter deftly suffers from some autoimmune issues that they should be the most outspoken person with this correct Michaela right at sadly that's her name and so she and Jordan both had at least some type of autoimmune issues they both reset decided to go and try to carnivore dad had been reading about it and according to them they don't have those issues anymore and I think he's 18 months into it or something like that it's around that time on I can't member exactly but I have heard his interview on Joe Rogan and a few other different podcasts where but Rogan is 16 at the most disease has the longest format and it's really interesting to hear someone make that transition I love vegetables I love fruit so I don't know if the carnivore diet is for me did you see the Joe Rogan Sean Baker one the orthopedic surgeon that Stu the carnivore died as well now I know he's quite outspoken also not really on Instagram much but I've seen that he's pretty prolific and basically showing that he likes meat he likes meet similar thing where he went his orthopedic surgeon really smart guy is doing strictly meat is eaten quite a bit of meat so I have my first patient we had a long talk and we tried a bunch of different diets still struggle with some stuff and so I put them on the cardboard I've lost two weeks he feels good really yet so my knee-jerk reaction would be no way like everybody else like every other diet that's out there is a traditional doctor you look at this and you go want what Haley oh no go oh well that's kind of interesting sure OT don't know now Tito I tried you know I'm mostly pale Leo tried Tito I'd I it's difficult for me to say on what I do and we talk about this on the podcast so that comes out next Monday I believe all IFP yeah yeah intermittent fasting contest that she generally set next Monday which are all this but the problem is that a lot of people do like I do his dirty Quito you think your keto in the new country and ruin everything and I cannot screw your base are screwed some things up doing that so we look these different diets will the initial reaction is oh the carnivore diet that's crazy needs bad apples meet your: the John Wayne died with 20 pounds beautiful whatever clearly untrue and there are certain primal lineage people that really survive purely on meet during certain times of the Inuit Eskimos for instance trying to not eating vegetables now it's just strictly meat and then Sean Baker had some examples of some tribes in Africa that really only have meat and they are extremely healthy so I'm looking more into it not succumb only wants to talk about it so we got weird into that little bit that's first time I love going on podcast like that reps do little homework I like to listing every single week we trying to little homework we try and bring everybody up to speed and supercharge a little bit better at something and that's just another example looking into it I got my first patient experience with let's see what happens if you try the carnivore diet out there in your listeners GCP or you know someone has to choose an email I'm really curious to see what it's like in and what that transition is like and how do you feel how long did you do it what is it like it when we talked at Quito diet and doing dirty Quito I can certainly relate and I didn't realize I was relating in the same way out after I come avoiding carbs and avoiding sugars but something that I wasn't taken into account was was offsetting some of that by consuming probably more protein and a should have and you could probably speak this if you over consume the protein in terms the protein ratio to the fat body can actually just go through gluconeogenesis and basically use the protein turning circle and glucose he can for yourself out of Quito itself right yet it sounds sounds counterintuitive but Dr. Sean Baker extra possible disease is a power lifter hold couple records at his age group and he got arguments with other doctors were they said no you and enough glycogen in the muscle to do this with the fact you write on the protein the amino acids and then you for glycogen in the muscles that's fuel so people do Quito but they take to too much protein in and then you actually stored glycogen in your liver and your muscles and then when you work in fact you when you and I were fasting we did a little experiment with you where we were actually working in between patient oh yeah and we did the we have a keno mojo we we checked your ketones right Cheetos were up blood glucose was rewriting yet again 958 some around there and I'm okay let's try something once you do a bunch of squats that and what happened I think to check the glucose again was it 10 minutes later and I was at 76 to correct yet you go to slop in your teachers with relevant Burly ketones is fuel and immobilize some of the glycogen right muscle and so a lot of this physiology takes place and people don't realize that that's actually going on I did remaining in technical ketosis cadets .5 I believe on the Quito mojo hundred percent and so one of the things is to direct you just burn some key tones or did you mobilize like that I think will build both probably length and selection of stuff goes on the interesting thing to have motivated by intermittent fasting just the idea of it and you know this most days that only consume bacon and eggs for breakfast and so I typically stay in moderate ketosis in the morning until we finally get to lunch past the first half-hour was really fast holy cow I got so much more stuff to talk about placing a hopping but we didn't get to the to the study and and I run it by him and see what he thinks and I trust some of the new doing that but anything to add before we take this break I just want everybody to take this break and go to love my tummy.com/booty yeah yeah he should totally do that because it's the summer everybody wins there nothing out of some orders I will be back with Lafe Harrison here in just a moment say to get a project episode 13 Dr. Kim Brown here a host of check project with my cohost Eric Rieger Eric Regency and mojo guys over there and overhears Billy talk about our 20 over bloating I've seen in my practice that I'm trying to is a whole lot more than just a floating product yes it does a whole lot more than just exploding because the polyphenols that you find to and trying to get your exactly right the polyphenols are those molecules that we find in the Mediterranean diet it makes vegetables and fruit very colorful what are some of the things these polyphenols do Eric these polyphenols can actually stop in formation help you have more energy thinking have you antiaging and polyphenols are great athletes it sounds like it's your health: more people than just loading tell me how everybody should be taking out front if you want to go so 2002 capsules three times a day basically with if you aren't bloated just want that polyphenol intake every day to three classes a day will work for you go to love atomic.com/now you can fly anywhere in the world and pay discount prices on your airline tickets flight today to London Paris Madrid or anywhere else you want to go and pay a lot less guarantee quality international travel department right now low-cost airlines 800-452-1075 800-452-1075 that's 800-452-1075 never forgotten apparel is more than just a premium women's and men's clothing line it's a movement to remind us to where American-made and serve those who serve us our heroes never forgotten apparel gives 20% of their total sales to nonprofits that support homeless veterans and off-duty firefighters and 50% to individual veterans and firefighters in need nationwide checkout never forgotten apparel.com use promo code Matt and ATT and get 15% off your purchase all right but I for the second half hour it's getting project episode number 13 and we were talking as we close at the first half-hour about fasting and then I had asked Lafe don't say anymore because he chimed in and said I tried some of that fasting and I was going to think how long did you do it was like for five days like I dig that was really hard and he said no I did one that was how long 40 days and 40 nights that is was it is at the Daniel fast which was no that was just the irresistible call by God the fast route yeah so I just did some quick Internet research on like how to even attempt it and I settled on it was all water with a little bit of organic fruit juice in the morning in a little bit of organic veggie juice at night and I just ran without the hallway 40 days Yep that's the longest everybody doing it… Looking back on that this probably maybe four years ago literally not possible without God really I don't think I don't think a human being can just sit down and knock it out of the room while did you have a regimen of prayer that you are doing with those yes Ramadan the way that the that that is done yes I think it was probably to three times a day I had some note cards of prayer said it written down in advance and I just work through those with with issues I am my family were dealing with at the time we just work through that the whole time that's amazing there is when you look at fasting it's in every single religion really if you look at it oh yeah but in the only person I can remember this even come close to as long as life is that Rita Marie Scott oh that's right she went to and for the almost the same bid the same motivation she went and she went to a rosary uncle resort but is basically a place that they facilitate people that are going to do long term fast and they give them coaching they give them support they make certain that they don't have to move too much while they do it and make sure they have water that are hydrated but she member she said she did four weeks five weeks something like that did you have a die off. Her some. We went through like a keto Fluor that stuff the people to also I don't have any terms for it but you go through multiple stages during the whole process so my experience was probably about every 45 days you would switch from one aspect of it to an entirely new one and so it started out with incredible headaches and then those past and then this is my understanding I don't know if it's valid or not but it appears that may be there are a bunch heavy metal stored up in your body and that in the course of an extreme fast they are there being released and hopefully flushed out but apparently they tend to then collect in the larger muscle groups so you go through things like extreme thigh pain extreme back pain that type of thing and that's the only correlation I can make the why you get those kinds of pains but then again over the weeks of the fast they tend to be the focus and then they tend to move on from that you really selling this like I said it's not something that can be done on your own in my opinion so this is yeah holy cow identified a fast you get a water fast days I've done the prolonged fasting mimicking diet I've done fasting in my opinion is the greatest life hack you can do that what you did is like Navy seal stuff that is that it's tough it's my opinion it's God inspired and God supported so I don't think it can be done on your own and for the for the scripturally sound people out there I'm well aware that the Bible does speaks to this is not something you brag about I only share it because that was just a process I went through and and maybe somebody else can relate to that no is an incredible journey having a need and I don't think you're bragging all the interest it's an experience for so yeah know you're being very honest headaches yeah muscle aches half can only do it if I focus on prayer now that's I mean I think that that is there's a lot of people that need to reset and I I do the fast I fast for the five days usually around trying to do it four times a year and I find a lot of habits that I've developed that I go oh my gosh that's more of a habitual thing of having that snack or having a glass of wine at night or whatever when you start paying attention to it one surprise at the end I did need to come off it mean when I finally hit the goal I I could've kept going but I stopped but I wasn't expecting a part while it is that is that is very impressive and you said a word I like is reset so it sounds to me like life you you are inspired to do it and you had your own motivations one of them that you didn't specifically mention but of course the body being a temple it would only make sense what type of away from the spiritual benefits what type of of the body the improvements did you notice at the conclusion of the fast did you feel healthier did you sleep better did you find maybe even during the faster began to just have better periods of rest and in clarity as countries I don't know that I can speak to any of those specifically know what little reading I did on it leading up to it and then try to kind of understanding it after all all that happened was it you know if if losing weight is a goal of your fast then I'm under the impression that you really don't want to be in caloric deficit more than about 300 cal per day when you're doing an and at that level you tend to compensate for that deficit your body tends to burn way more fat than switch to muscle for calories when you do an extreme one that sort of 9010 ratio becomes more like 50-50 and so you you take hits across the board so it it literally came out to I think I was 39 pounds lighter after 40 days 39 pounds right but a lot I lost a lot of muscle mass in the process sure yeah I'm it's a sacrifice though for you for going for going through it to me nothing like that comes easy but I do think that there's a spiritual reset there's a family interaction reset this did you do with would with your wife was as you will know I I told her in advance and then we as I just I told her it just kept feeling this Paul and this not preoccupation with it but it just wouldn't set aside and then I I targeted the date for the future it started but I was just like I think I'm just going start now so I just wonder because this would be all you know I do know what was common and that would affect you know the family for a good six or seven weeks but I basically just started about a week or two after having it come top of mind and just did it that's impressive because limits are what I've had. During those five day fast each one had different issues but it I want to I wanted to date three you like to get them done you know I want to know this is I am hungry definitely did you go through so both Eric and I experienced there is a hormone called a Rex and that when you get to a certain point your body is telling you to get out there and go do something did you have a surge of energy at some point day for day five of the first know but I appreciate the people would do shorter fasts go through experiences like that so I think mentally I was in this for the long run but to the best that I could be so I wasn't thinking a bit in short chunks plus I was dealing with the fact that sort of various kinds of pain were coming and going up that would really absorb a lot of the moment but I do know that people do three day five day type runs it's almost F it's almost like a runner's euphoria but there's there's there are things that can kick in during that time's up that can make a pretty special and it's hard to access those other ways is not passing because mentally your body your body knew that it had to do this is the reason why the sexy chicks and it's it's it's an evolutionary thing where if you're if you're part of a tribe and you need your get food you haven't had food by day three or four you get this surge of energy and we all day I woke up at 1 AM and started cleaning the closet and it makes sense because this hormone kicks in as it says look you get you need to get food you need to go get a surge of energy when you get beyond that when you get into a longer fast that ends and then you're actually in the starvation mode you actually went to a starvation point yeah what's also interesting is you think about people lost at sea all kinds of situations you know civil unrest something where one food and water become an issue the really do seem to be some hard stops and hard stops tend to be like three days max without water or your you're in serious trouble but you could go 30 days without food and so I don't know I'm sure most people are prepared to try to do that but it seems like physiologically you could do that if you had to while that's just impressive but super impressive and it states and ended not so much the faster the duration it's the commitment did that life was able to put himself into seems aware of your background which is really cool and very clearly or very mentally strong person but you don't own it you say no I can only have done it with prayer and through God yet it was a it was a irresistible Paul was never something I thought about it just happened in that about two weeks later decided to just go for Noah to be more like you from now on I must start with this also to stand up for second look at as an irresistible pull here is an irresistible pull into your quick picture taught that ritualized picture because I would be more like life well Amazon just launched a brand-new thing at the connection started yesterday called Stiles snap and you can look at here is a picture of late that I just took their and then Amazon will build your outfit for me it's called style snap somebody has to find out so I can get there you go Tommy Hilfiger sure I can get from Amazon so basically my wife's been trying this for seven years and was left except that I get some genital pants and I will look exactly like yourself it's called style steps interesting so Amazon has not been very good about breaking through the clothing market assault news article on it yesterday they're just about to walk around the city and be like that person looks cool take a picture and then just order the whole outfit to your house right there I don't know if that's cool or creepy as hell's creepy that mean it is cool as a Tinker that said I could see me at day seven looking just like that be like my muscles my head hurts screw the sun what if you take a picture of somebody who's really really stacked now it doesn't show shortages has a bunch of waits for you to order a treadmill or something like that awful mail through a blender and some protein, videos is very sweet lady might sit in while we will be attacked this week's research topic must do this I so ever so weak we always I was trying to pick up something that's relatively new that I find interesting and most of the time it gets really science you really geeky so I try to dumb it down but this is really cool because a few weeks ago we talked about leaky gut and a lot of my colleagues in the traditional medicine space they don't even acknowledge we can get them say that we can get exist they say that there's no intestinal permeability we really do know that there's a lot of evidence out that the article we describe that time was leaky gut leaky blood brain barrier right now we have some evidence that Alzheimer's and dementia can actually be caused by intestinal health so this article just came out it was published in the inflammatory bowel disease June 2019 very recent very recent and what they actually looked at these researchers some really cool stuff that comes out of the UK and they looked at its action one article including two different studies one an in vitro study which means they do things outside of the body in a lab then they use that knowledge to piggyback it on and in vivo study in the in vivo's when you look at humans and you look at certain and outcomes so this is really cool and what they looked at is that we all know that the tight junction in the intestines it's a selectively permeable barrier you have to be able to absorb and take in calories and you know enforcement, fasting a lot of people with a lot of intestinal disease were they fast you really don't want to because they're not actually absorbing all the food without you taking it right so in addition to CBD that we always talk about right there are other endo- cannabinoid light compounds in the definition of them and we talked about that like Bridges owns one of them right but another one is called PEA or Powell toy less than Nola mind and this is an atypical and a cannabinoid possession found in foods was found in soybeans some found in eggs in our body X produces it it increases your own endogenous and then my levels and it actually binds to certain receptors so little sightsee but it makes sense of this article looked at CBD and PEA PEA is one of those molecules that depending on how you want to use it but it is an entourage molecule so it actually works together with CBD in your own and a cannabinoid system so they have shown that PEA can buy to something called PE part alpha which is just a receptor similar to an end of cannabinoid receptor just keep that in mind. So this group had previously shown that inflammation actually causes an increase in the permeability of the intestine so these guys are on the forefront of leaky gut and have always been on the forefront of this they looked at how CBD in previous animal models could actually help this may publish this big meta-analysis looking at animals on how CBD and PEA can actually correct leaky gut based on this they went down this path and this is the study that they are she just published so when we had to don on the show he geek out like crazy and he deftly did this is my digging out because this justifies a lot of the stuff and why a lot of the reasons why all health begins and ends in the why will become sicker as a society I am working some of that crisscross article that you have it that you got from him and it makes total sense so the in vitro part of this is that they took intestinal tissue human intestinal tissue and they soaked it in these inflammatory cytokines so these are cytokines that your body produces when it's exposed to toxins specifically like TNF alpha interferon gamma and things like that they showed that this inflammation caused an increase in leaky gut and they looked at these very specific cell parameters were they could show oh look this size of molecule came through and they did it in a very elegant study so is this tend to be outside molecules penetrating or inside materials leaving so what they did is they soaked the tissue in these inflammatory cytokines and then they used immunofluorescence to show that it actually was going through from one side to the other so inside to well technically the inside of the lumen crossing the barrier into the inside of what ever that they had this case it was just another medium but it would normally be crossing into the lemon appropriate where your body would react to it so essentially what you're saying is the particles that shouldn't have been making its way to the bloodstream are now being sampled by the lecturer in this piece of fish priceless first time I've ever read an article recently looked at this and said leaky gut does exist when you cause inflammation this actually happens okay so then they added PEA okay the molecule that is cannabinoid -like receptor that is found in a full spectrum hemp product so it's going to be one of the entourage molecules that and they showed that the PEA markedly decreased the penetration of these modules I good so then I said okay will that's objectively try to cool so then they blocked the receptor the PEA binds to copy part alpha so they did that with another molecule the leaking us continued continued impressive so now we know so we sit there and we talked about where's the science in the CBD and cannabinoid industry there's people like this publishing this and nobody talk about this absolutely amazing because they said okay look it's Dr. then we blocked where it works and it happened again development I saw then they added CBD this also markedly improved the permeability stop the permeability then there able to bind the CD1 receptor and it happened again okay so they get a molecular model where they showed oh this is what is happening it actually prevents leaky gut this in my mind proves a subtle level that inflammatory markers alone can create intestinal permeability or leaky gut but now we have a mechanism but I can tell my patients like this is why I like to use these products and the symptoms that you have we now know that when somebody comes in and they got bloating and that hurt to get a bad diet a highly processed diet and they say things like I have brain fog I feel fatigued I've developed Hashimoto's I've got this we know that you've now open this gate in your body is reacting to the outside world specifically to be reacting to bacterial components to antigens things like that so many of these people this is how I got into talk about CBD the first W. Soucy in such incredible improvement sure I don't really know why you're getting better now we have a reason why don't you feel like at these levels of validation in terms of discovering what the NOAA I'm sorry but the mechanism of action is in part is is one of the key pieces that universally the hemp industry just needs for the validation and actually it's not even about the hemp industry that could be the diet industry could be anything where there is applicable beyond anecdotal improvement it's just how do I piece together the science to show that what were doing is going to actually work I think that we can do that with studies like that when you study like that were the plausibility of it makes sense and these guys clearly are deep into the weeds in this kind of stuff this is your passion and they've Artie done that analysis on on animal model so they Had a pretty good idea look we just did approve it on so so then I kicked up a notch in the same paper which is fastening which is basically two different study right and it is pretty fascinating then I decided okay this is cool know if you believe us let's see what we can do in humans so the same group took 30 individuals and gave them high dose aspirin aspirin in itself can actually create it's an inflammatory thing we know aspirin creates ulcers I'll see people commit with G.I. bleeds and know their own aspirin as per the some good things but also increases intestinal permeability okay so the way that they prove this is that they got people they gave an aspirin and then they did what's called a lactose mannitol test it's an interesting old test that mannitol is a very small molecule and it'll go through MB absorbed the depute out lactulose is a big molecule and technically you don't absorb it and you'll poop it up tonight if you have intestinal permeability that lactulose mannitol ratio comes closer so you start peeing some lactulose out night so they get aspirin until people start P lactulose so that was pretty impressive yeah want a good baseline for coming things down I think I followed that I like that they did references, funny they did reference other science articles as to why they use as principles other things in the reference a few trials in Europe were people try to give them straight micro polysaccharides which is bacteria and people and subjects of the so all of this is not an ideal test at the close of you gets up like this so what they determined that they had leaky gut and what they determined that they were peeing out this lactulose they randomly this was a randomized placebo-controlled trial gave them CBD PEA more placebo okay now they did give a pretty high dose of CBD at 6 mg and PEF 600 mg per day yes per day and admittedly said there was sort of rescaling given that docent sure happens they try to base it off some of the ratios that they soaked the tissue in in the first study but they admittedly say were just trying this to see what happened they didn't they did have a placebo-controlled though they did have a placebo correct so they were able to show that the addition of CBD and PEA dramatically reduce the lactulose mannitol ratio okay so in humans they showed that at least with this particular test leaky gut improved they took it one step further these guys are mean it's like it but I would publish the first part sure been eureka and they do this one and the lightweight I wait for it right let's take molecules which of the exact size of bacterial life policy okay without causing sepsis important so they found these text rents called FB for nifty 10 which II just I love science minds work were somebody just goes let's get the exact size because the size thing right and if it crosses then we know that they're going to react to the lie proposed record of the to react to the bacteria these happen to be very similar to the size of E. coli and I commend what sucker with the other one was basically very common G.I. pathogen okay that we would actually act both CBD and PEA reduced the FD four and FD 10 transfers well so people were paying that so they're using it like a lactulose mannitol test and why this is relevant is because this is the first time in humans that two compounds have a mechanism to repair mucosal induced wiki that's impressive and they believe it's through changes in the tight junction receptors and something called optimal Warren three in the ileum I'm not her that I've not heard of it either as it turns out aqua porn three is something that in Crohn's disease gets upregulated to try to absorb more water so you don't get dehydrated so insight it's a mechanism that the body knows that the got is inflamed and you want to absorb more water so you can survive longer as you can go three days without water or if you have too much diary of that old new depleted share of the 30 days with food so it's an incredible mechanism that you can't beat mother nature yet it you you give it you give what the body needs it's going to do this so what they theorize that this is why it may be really useful inflammatory goddesses so in my space this is an incredible find where we've got did I get a lot of Crohn's and colitis have got a lot of the people with that I can at least look at them and say look I think that this might help because of this mechanism when you look at the research with mega spore biotic disease claim you're talking about mechanisms the mechanism makes sense and many of my colleagues on and believing that God so it's very hard to actually talk about hey I want to tell you about a disease process and then I will tell you how this molecule that you probably don't know anything about is you help and this is what were to get into the next half hour you know that the whole process of how you sit there and educate and where people, and that's what Lacey did to get a great incredible background but how do you educate someone on a benefit when they don't even know that the disease exists that's out white noise that we are talking about so well they forget to go through your your history and how you got to where you are but just we got just a couple of minutes what do you think since you are a director of business and the hemp industry when you hear new levels of validation for the application of hemp products and it's not it's not just subjective this is object of data what does that do to embolden the effort of education in and around CPD yeah I think two things come to mind one is thirst just a vacuum waiting to be filled bigger than we can imagine for science backed argument for what's going on that many many people can just anecdotally express but don't know what type of context or framework to put it in in the number two it's communication there are so many people waking up to what this seems to be and in doing so few sources to go to and also buyers in the CBD market needing a eight 1/2 a a simple message that resonates that speaks truth above all the noise in the market that is confusing it and probably in it in itself based on a lot of nonsense it's it's difficult to explain but it's just stressing that everybody coming in and taking a look needs to be brought in in in a way that that is anchored to truth to the best of our ability so that they can make the best decisions for themselves and I think that so what we I am a graduate student that helps us and she send me articles like this weekly she's like talk about this on your show this is really cool and this is a thick thick thick article so every time I talk to people my colleagues to traditional MDs go there's no science behind it like alone on yeah I got thousands of articles looking at the site you just haven't taken the time to do. Not a drug rep show up and go here's the detail piece we have been Pavlovian training that we should look at anything unless you have lunch in your that is that is the truth so that is going around up this half-hour going to be back here in just a moment but looking to bring back some context behind Lake Paris and see all in just a couple minutes this is the only 24 hour take anywhere platforms dedicated to food and fun queer spoony writing this hour from Townhall.com I'm Wally Hines marking the 75th anniversary of D-Day by honoring it survivors and the fallen June 6, 1944 operation overlord that massive Allied land and sea invasion of the French coast that began Nazi Germany's downfall help and World War II a year later to the Americans that fought there you are among the very greatest Americans who will ever live speaking your Omaha beach the president called them the pride of the nation French leader Emmanuel LeCrone said his nation thanks them and the other Allied troops who broke Hitler's hold on France we know what we owe do you vent the rents all freedom I'm solder man God before heading to Normandy the president telling reporters in Ireland he's not worried about threats to block his plans to impose tariffs on Mexico felt Mexico go on and I'm very happy with it and a lot of people have no idea what no no I ahead with those tariffs on Monday and less talks in Washington between the US and Mexico aimed at curbing illegal immigration bear some fruit a power outage at LAX last night scrambling check ins enforcing dozens of flight delays diversions or cancellations Katie bellum spoke with K NBC-TV right now all of the rest the lights are out and official say it second power bump because the airport go dark about 6 PM local Amazon says it's getting close to starting drone deliveries of packages in the coming months and promises some deliveries in 30 minutes or less news and analysis@townhall.com never forgotten apparel is more than just a premium women's and men's 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host of project with my cohost Eric Rieger I've seen in my practice that outrun to the whole lot more than just the bloating product yes it is a whole lot more than just exploding because the polyphenols if you find in all 20 waters of the things these polyphenols do Eric these polyphenols help you have more energy and polyphenols are great it sounds like it's your health: more people than just loading go to let my tummy.com/welcome back we are now going to start the second hour of getting project episode 13 I'm joined by your host Dr. Kenneth Brown nonmerit rigor and today's guest is Lafe Harrison he has quite a journey to his current position as Dir. of business operations for election all and dad before we get to life just need to remind you that if you would like to grab your self some are trying to heal gotta love my Tommy.com/spoony use the code's many safes and money that is power packed with polyphenols happens to be the only NSF certified for sport indicate over-the-counter product for IBS and bloating can't but is that mean well that means that we have done rigorous testing on it so if you happen to be an Olympic athlete a college athlete or somebody wants to make sure that what you take there was a recent study that just came out yesterday on how they were warning teenagers lots of increase to ER visits were teenagers returning to weight loss products and sport supplements that the finding lots of nefarious ingredients in their pharmaceutical stuff and that's NSF guarantees that none of that stuff exists and so that's outcome if even if you're an athlete's polyphenols can help you recover they increase nitric oxide to the muscles and they get rid of reactive nitrogen species and reactive oxygen species is Quickstart you know last week I have been there were two physicians that deal with athletes and A's they saw the NSF Marne moniker which doesn't always mean a whole lot to everyone but when you're with athletes it matters to they came up and they said that's really cool that you have that that means that we can use that and I didn't know I knew nothing about NSF until I was contacted by the registered dietitian it was on staff from the Oakland Raiders and wanted to know if I could sell them in bulk Sinatra and Teal for them to distribute amongst the coaches and the wives of players in a civil what about the players and he said Wiley if you not NSF certified is not anything that we can do with it and that's really went through me and I learned that they have a collective bargaining agreement with that includes the recommendations from physicians and dietitians that work in the MLB NFL most NCAA sanctioned whatchamacallit schools they have to adhere to NSF or for cleanliness and the other thing we are such a geek out little bit the polyphenols and are trying to do something really cool related to the under cannabinoid system to assure that is well basically you have your own endogenous cannabinoids that your body uses to stimulate your ECS and it just so happens that FAH is one particular enzyme that breaks down those Indo cannabinoids where they are supposed to function and if you are light in your polyphenol intake that enzyme may be a little bit more reactive than you need to be and so your ECS or your Indo cannabinoid system tense not function at its optimal level so having enough daily polyphenols can actually enhance the ability for your CBD both the oil you CBD you may be taking but as well as your endogenous cannabinoids to work better so one of his recovers and is absorbed this matter until one of the reasons why we teamed up powered by lexical KPMG health CBD is because they do everything right from the beginning to the end soil to bottle there they have certificate of analysis and we have our guest today at Lafe Harrison who happens to be the what is your official title Dir. business development director of business development and his pathway to get there it is really interesting yes it is and what you find out when we get through all of this is that a company like… All is really finding some very intelligent very well-rounded people to bring some legitimacy to this industry which really although it's been around it's been referenced since Chinese medicine 2400 BC or whatever it is a retard little little shows right now it seems really fairly new and there's a lot of people out there, the wild West and so they tracked a guy like you down and working to go through setting one of the cool things is your background we talked about your 40 day fast in the mental discipline and your calling by God to go ahead and do that that shows your character but where you come from I think is absolutely amazing so bad now so you filled out a questionnaire like we ask everyone to do and you were born in Phoenix and then I know if you ended up in Annapolis and the Naval Academy so you my life tell us little bit about what that would drive you to join the Naval the Naval Academy and and what that experience was like in the 80s while this was the 80s so wasn't exactly spoke I was Piccoli without the marijuana I actually grew up in the Midwest in Ohio but believe it or not a group a competitive sailor from probably age 8 on and did well enough that by the time I got through high school I got enough accolades to actually draw the attention of the sailing coach at the Naval Academy and at the time they were like multi-year NCAA champions so minus the sailing well is probably it was probably accommodation two things I got me and one was a sailing one was us is right in that sweet spot of the Reagan Lehman Navy build up for the for the 600 ship Navy at the time so they were just allowing more people in sure and caress you a quick question because whenever people come on the show like I'm two years ago we had Robo on Mike how did you become a professional rodeo got how does one get into saline and like what you start with that right so my dad was an extremely gifted mechanical engineer and through a job change to Ohio he got surrounded by other high-end engineers who were actually in this very high performance sailing world and so they sailed us one type of boat, 505 and this boat was very technically demanding and so for an engineer who could like to tinker on at the same time that's what his draw was but the ask my parents became very good sailors and then I just brought in that world 24 seven whatsit 505 is that calico catamaran or it's it's actually it's metric so it gets stands for like really 5.05 m that was the length of the boat it was just called the 505 but was very similar to some of the high-performance boats they would say looked in the Olympics at the time and so you didn't like start out like when you find like when people become Formula One race car drivers a start on go carts in the work… As you do so there are there are many different kinds of boats to fit many different kinds of of capabilities and goals and so you can really progress sort of graduate almost like you know tadpole to admit oh you know all I can and going up the dolphin you don't get your badges along the way sailing is a lot like that and then coincidentally at the same time as when windsurfing was born so my folks again just happen to be at the right spot where there were less than maybe 8000 windsurfers the entire world this is right at the beginning in the mid-70s they had them so I learned how to do that at the same time so I was almost parallel paths and then again by the time I got to high school I was good enough to you know finish well at national championships and things like that and then from that unexpectedly get the attention of the coach of the Naval Academy and the next thing I know is essentially I did just well enough on SATs and all the other requirements everybody else had that I the opportunity to go that is no joke Naval Academy is a me when you say that it's just immediately total respect to me that's that is an impressive place to get your education without question and then so your expanse the Naval Academy were you on our competitive on the sailing team for all four years are yet I did it for 3 1/2 3 1/2 years I decided to snow last semester to shut it down but it was it was her it was a that was some schedule I mean so if you go from being sort of spy coleus in high school okay right to then bang your on the other extent other extreme of hard regimen hard academics hard hours commitment me know I was probably between it's between academics and sailing I be like you have a few hours a week you know to myself we talk about it with our kids you're your son's age of 17 he is looking at colleges my sons a competitive tennis player you start realizing why when you choose take that scholarship to a college it's a job and no matter what it is was talking about it he went and did rodeo in his college yet in your dislike I don't care if it's football sailing rodeo no matter what you do and that's a job gets a job yet rated the sport probably took 35 to 40 hours a week just on the sport while my goodness what so your experience the Naval Academy beyond the sailing your degree you math I got about her science and mathematics that's fantastic and that not being a about whether brought under looks all right your math acumen I don't think they say that well I had so bit. Probably a lot of your experience along the way is the reason they brought you on and I know when your Naval Academy you you did become a parachutist and so what did that entail what you were trained to jump from planes and what kind of training that right so part of the professionalism the motor professionalism you undergo at the Academy is are you sort of summer experiences that are required so if you think of a normal through three months of summer they fill it up with two in terms of various kinds of training depending on what grade you're at the Academy so one of the summers generally one of those two months that you have to do is set your aunt ureter on a ship or you're getting a variety of sort of worldwide naval experience of submarines aircraft the Marines all kinds of things very cool but the other month is more elective and if you could pass the required tests you could do things like go to Army Airborne school at Fort Benning Georgia where the soldiers go we could get scuba training or jungle training in Panama there were all kinds of things at that time this is your electric playing going to be in the jungle to raise cool man was bowling so you see you selected to go to Georgia and jump on a plane what was that like it was okay I mean notes the Army way so they took three weeks to teach you something you can learn in a week so just in San Antonio where I said that we were just there but I did my training and so we would have to rotate your fellowship at Wilford Hall and Brooke Army base and totally cracked jokes like that the whole time on each other generate yeah it's inevitable it never stops so it's funny because you know you go through this training and it's you know it's the Army world and you just have to play ball for a few weeks but it's also the same training that that seals would go to after buds because it was the only sort of real formal basic parachuting school to go to like the Army would send their rangers to her their airborne guys to that type of thing those guys would just stand there and laugh the whole time I mean the Army you know sergeants running this program they didn't even know what to do with them but this is just some boxer seals had to check it out to her for those guys standing around and you wouldn't touch him with a 10 foot pole but you know you're just trying to like that with the young soldiers notice these other kinds of guys out there and just try to keep them focused no concert there more instilling for their own people you know procedure repetitiveness focused discipline that type of thing and enough for Navy guys at any level it was it was a different experience after Carrie said since you're doing this to the military and doing it there training today teach you on different types of canopies you know you see the the had the jumpers from World War II they have the round canopy was obviously there's much different board right so it all goes back to the pool analogy there's the tadpole badge in the in the middle badge in the dolphin badge and with the Army you start out that very World War II classic round parachute with a little bit of steering capability and so at in that three week program you get five jumps and you got it you know you want to land as many times as you jump out the door you know with a break and break anything five jumps got you the sort of traditional silver parachute wings you might be familiar with Museum on some people's uniforms then there's opportunity later at least on the Navy side to get more advanced training and then at at those higher levels are the more demanding type of equipment for the super high altitudes with oxygen all kinds of things so it's it's very much a a step-by-step process to become an expert in your field if you continued skydiving or anything like that since you left the Navy nope I ended up just doing the 10 jobs necessary in the Navy to get your gold wings but afterwards a civilian only one job since in are you from your probably not up for doing the squirrel suit or anything else like that or that's a rebel guy that jumped from the atmosphere Bob Gardner yeah that guy is fascinating but go easy on him he's not fast he was spinning my job while I watched a documentary on that and I've saved that ever since there's something about jumping just flat out from the edge of space just fascinates the hell out of me we we talk about this that I am there are. I realize now that you're everybody's brain is different and will always reference the free solo guy the do you know climbed right out Tanya in California and they look at his amygdala and it was very small I'm all amygdala so the thought of jumping from the atmosphere is terrifying to yeah man that was crazy knowing I can't member how many records that he broke he almost broke the longest freefall that was like the only one that he did not think he was the fastest speed I don't know I did know you bring them up relative but that stuff but yeah it was I did not know that we are going to talk about the a making fun of Army guys do that all day so after after the Naval Academy wood but can industry do you happen to so when you come out you had at least a five year minimum commitment to the military as a junior officer so I did a great opportunity to do a very very small niche thing which was a cryptology and that's a sort of a subset of Naval intelligence in general I had very arduous duties in Scotland and Hawaii some cool opportunities to serve on British ships and go chase Russian submarines around in and do cool stuff like that of the other Cold War no just to put is in context so it into the Cold War so what were talking that you are doing the chasing the submarines post 88 is yes post 88 so think the Soviet Union fell around was it but 90 tuition and so I was right at the tail end so Ida an academy experience that was 100% focus on the Soviet Union at the time so hundred percent no that was we know 4050 years of well probably 40 years of the time of Cold War so that was but that was the mindset minimize it 50 years of just and greatly just people spent their whole career that was the one thing that they focused on you come in there you are yeah but only then you graduate and in the whole world changed so the dissolution of the USSR did y'all ever have to keep up with any of the states that had broken away and there were Russian right so you know prior to the breakup this is kind interesting so I was I was a watch officer in Scotland and that meant that you know this is a 24 seven operation above spying on the Soviet Navy and some ancillary things and in the process of the world has no ideas on the whole time now I so fast right so we had listening posts all around the world and we were the specialist that me on those listening posts trying to get in it was called indications and warning you wanted there is chances that if if you know if if there was ever going to be World War III there would be indications ahead of time special kinds of Soviet activity and that's why you spied on them because there might be indications of big movements or unusual activities in your looking for unusual patterns as an analyst if those things happened then you might be able to warn the US from what you're saying ahead of what anybody else was doing so we can prepare in response about sort of the the general mission back then one of those that actually went happen was that's when Yugoslavia broke up member some of the satellite states were breaking up at the time you yeah Yugoslavia was one of him and I just happen to be on watch it one moment where one of our criteria was if there were certain kinds of activity you detected you had less than 10 minutes to notify the White House and senior had to make a decision yet and using your your life 2223-year-old and centered or Lieut. JG in the Navy you're in charge like 90 people and it's in your the and it's totally on you 2 o'clock in the morning beside for to call the White House was about the physical because you have not uncommonly will hire employees and something will will happen you know it's it's happened with everybody or its they don't show for work that whatever and the response usually is just a kid there only 25 to declare war affecting you that's not yes so one of things we do is we would spy on some of the Soviet merchant ships and you could hear them commute communicating and just so happened at the time like a Soviet merchant ship was going up the river I think in Yugoslavia and there were shots being fired on both sides of the best things right in the middle with rockets and shots being note flying over the ship to either side because the country was breaking up so you mean by the book you know if you if you studied your craft you realize this kinda met the criteria so you send a special kind of report and boom you know 10 minutes later you're waking up the world on this can you are there any part of that team had to make a call oh my that's wild and it really is that's very intense and it's kinda interesting that we got later talking to his experience in watching the breakup of the USSR firsthand a few weeks ago we had a gallon here named Rick Moore and he was working the first rock concert in Moscow and it occurred right before the fall of the wall death and working hard at Gorky Park and his interpretation of that is his civilian going over and taking those photos so it's crazy to hear that dad had been run on same time you'd be about three years after that it sounds like it did you're watching the breakup of the countries his arm and becoming aware in USSR 19 or something that that spirit sounded almost identical except he was with a lot of women in cameras and rock stars and drinking yeah it sounds like you were hold up someplace alone it's just exactly the same as that so after that after the yeah call goes to the Yugoslavia then how much longer are you doing the cryptology work for that for the Naval so I had the one tour after that in Hawaii and then I decided to get out because from from what I just witnessed is the kind of career that as a as a young person to get to do all the cool things on the front end and then on the backend if you ever get to be a captain or an admiral describe a lot of cool things that go along with that but there's an entire midcareer a good 10 years that you're not really engaged with the operational side like I was enjoying your probably bore pouring coffee and buying time go to see if you can become a senior officer later and that was just too long a run for me to go ahead and recommit to that so sues my commitment was up I realize that you not made a hard turn from who I was as a kid to what it took to you know do well and in a military environment with the type of responsibility but all of my vocabulary.point was strictly military as I realized you know I I was missing a whole other chunk of more normal life holding at this point pie 28 and so I went to business school as a way to both get more education than also sort of D speak myself on being too military about how the world work and just get a bit of a use grad school to get a bit of bit of the college experience I thought I'd missed on I can understand that so I doubt that was going to be one my questions is how did you prepare yourself for the exit do you think that it was a full year before you decide you're going to call it quits in the military that you and said I need to lay my foundation to get into the corporate world yet but it was exactly a year so I basically put my notice in the urine advanced to give enough notice to rotate out of that tour dead side just like yesterday they said the Navy then approach you and say life you should really reconsider today have kind of a yeah exit interview process really want to see that you have some level of retention so that you don't walk away no not in particular although you know the it was more about trying to get you to go into the reserves after that then disorder keep your skills relatively fresh keep your clearance active you know that type of thing so this was also kind of come this was during the Clinton years at that point and so they were also shrinking forces down there even paying a lot of pilots and stuff big bonuses to leave you know that type of thing so it's very cyclical so you would get your MBA after that to link correct right I well we only got a minute left for the rep of this this half-hour would be back here just a moment with their life but that can't you join the Navy home I just love the idea of the 23-year-old making a decision like that and be on the front and to be able to tell people I watched Yugoslavia go through this and I had to inform the US then suddenly CNN sit there doing this it's people forget what are what are veterans go through what our soldiers do in the responsibility put on them at a very young age not only that but the thing I find most incredible about Lafe and others like him that it started off with their military background training as you are forced into roles of maturation quickly and it's no coincidence that people likely independent physicians like that therein now because you've you basically in the most formative of your years been forced to make critical decisions have confidence in doing it and in moving forward so as no shock whatsoever absolutely sorted to get into that and talk about how election all brought a mind like yours in to legitimize industry absolutely okay that's in this half-hour we'll see y'all in two minutes why have thousands of aspiring authors teamed up with Christian faith publishing to publish their blog because Christian faith publishing is an author friendly publisher who understands that your labor is more than just a book we provide authors freedom and flexibility 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last last lock in your price for two years guaranteed call American dish your dish authorized retailer now 800-570-6630 800-570-6630 that's 800-570-6630 offers required critical negation 20 from early termination fee at the church and supply call for alright we are now back with a last half hour to get a project episode number 13 and I just breaking down a very awesome career path from our own life Harrison sitting to my right and that life we just basically wrapped up a lot of what you had done a Naval Academy and you prepared to leave the Navy via gaining your MBA Tulane University and then you moved into the corporate world obviously a lot different setting how did you feel prepared as you embark upon the said this new level of career yeah I guess what's up what I wasn't expecting was that sort of is a 30-year-old newly minted Brad with an MBA that then you know your I didn't expect to start at the bottom so how in the corporate world I was a porn coffee but I wasn't too far away from that either so I was I was just thrown in the world of spreadsheets and 15 hour days just grinding grinding grinding on that it's it's been a valuable tool that stayed with me since so I appreciate that part of it but it was it was a hard switch and I think it's hard for a lot of vets the responsibility and and the teams that they lead and what that meant as young people and then you can sort of a pure civilian career in its just you as an individual you've got some work assignments and you're like you you know what for you helped helps make you better in that new role but that doesn't mean that the new role understands any of that or even cares so much so you know sometimes at 30 I was like a 20 I was doing way more than this now you and your and your boss happens to be 22) so you know there were a few initial stops along the way deftly got my feet wet but as it turned out this is funny so when I joined the Navy at 17 I get a letter from my folks like a month later there like we quit our jobs or start your own business like okay I mean they never gave me any clue about that soon as I was out of the house as an only child I was out they just reset so like I said my dad was a pretty brilliant mechanical engineer he'd actually invented a device new technology for railroads to help them predictably have a better idea when it when a train might derail oh and so he could actually analyze wheels on a train as it went down the track and tell you know what that wheels about to go bad and when it does it's going to cause the entire train to derail O'Jays so he coinvented that technology and then started his own business and my mom who also happen to be an MBA at the time the two of them opened up shop and turn that technology into their business for the next 20 years oh my gosh that's actually really impressive whenever I hear any business I think about marketing how to get that out there what are you doing I just hello your dad but like a good of those weird commercials was like they were and what you train the railing we have the technology to prevent that LOL it's just a big enough business with that when you're the only ones in the world without a patented technology to deal with it there's enough there to keep the lights on while that's awesome Mr. Betty were unable to use YouTube clips to make that happen in commercials so what was interesting is that that was the classic case of it took 10 years to be an overnight success always I'll always go by the time it was a success they had grown just enough that it gave me an opportunity to go home and help them on the family business for like seven years and actually have some skills to actually make a difference wow that's awesome so then you have other jobs you would in sales what was your favorite so I'm sitting here you're with the controller your manager Jepson which is a Boeing Company correct and you're with them for three years and then how did you end up intellectuals of the old homes we put this foundation of use could you have this complex background you bring a lot of value to a company like Alexa and all it recently went public about a year ago or so right yet and so they they sought you out you bring a ton of value to the company yeah I think I have a pattern of kind of I hit I hit hard going in like all the learning that you have to do and then maybe I get a little bit bored once I think I figured something out on a move onto the next thing the difference here though is that this is this is an aspect of business I've never seen before there is in all your other work I've ever done you had to beat the phones to help keep the business alive and try to grow it here I don't call anybody they call us so there is so much demand for what's going on here can we partner with you that I that I sit here and have the only luxury of ever had my life of sifting through opportunities deciding we like we like this opportunity but were going to let that one set aside I don't have to chase everything and then take my chances to be a lot more selective below a pretty girl intend I laughed yeah have also left right so I think I think with that is there is there is a responsibility to get it right in and it's also to not repeat mistakes of the past which is it looks to me in in in my view of the world that we've had some moments like tech in the late 90s and but everybody knows how that kind of turned out and flamed out and it was run by a lot of people who if you just kind of took a little bit a look under the hood there wasn't a whole lot of their there and then finally reality caught up with them in the market this has that kind of fever in it on the front end but were trying to professionalize the market so that there are actually legitimate legitimate winners in this space because they brought in the kinds of right people to work what I call to me it's like the phase 2 phase 1 was the start up back in 2014 when the farm bill passed and gave little bit of breathing room to what you could do with him phase 2 was the second Farmville last December 2018 that said okay this is this can be more commercialized now that it's commercialized it is drawing the attention of a lot of other sort of multi-career path professionals have gleaned a lot of experiences and a lot of other aspects of formal business to come into this world with marketing operations finance business development sales all of that they they kind of they have enough wisdom they gleaned along the way to say these are tools and practices that work and these aren't in there sort of helping the entrepreneurs that worked in phase 1 to now have processes in place certifications in place formal plans in place take money from the markets in in and with a fiduciary responsibility in a mindset to manage there's those people's money that's that's why think your background is so important using the term fiduciary responsibility and you said I did spreadsheets on this job I went back I did this start up with my mom and dad I did the whole thing at 23 have this you come into this thing and every time the reason I went heavy on the shows because we talk to you talk very different everybody else's like let's strike while the iron's hot let's just do this you like let's slow everything down let's build a structure framework with both a long-term plan that's why I want to science it up that's why you want to use the processes your standard operating procedure to get this from point a to wherever you want to go and I think that the key to somebody and really successful is being able to link these different memories that you develop along the way and implement this and I do believe that there's gonna be one or two major players in the end intellectuals will be one of your supper now so that Lakes movement I think life is just really emboldens your position on on taking those approaches in this particular industry if we just backup time two decades ago and you thought of someone who may have left a large financial group or something like that they've moved into Internet or some type of Internet company you think that is a crazy move what what a wild move from a standard industry or a banking industry over to an of a frontier but you would think anything about that today if someone came from AOL and moved over Ted I don't know Dean where something like that you wouldn't think anything of it you say oh that that makes sense that's an established industry ill and exits are probably in do some, application I think where you're at is one of the new frontiers that will will look back in 10 or 15 years ago that's a very established industry will let me just throw this out you as the business development what is your six month one year goals in this industry that is just the wild West right well it's trying to get other decision-makers to consider saying no for the first time because it had to say it like any entrepreneur they had to say yes to everything just to keep the doors open and I respect that but now you can be a little more selective any need to be because it's not necessarily just your money anymore at stake have to be mindful of that you have to now instead of worrying about am I gonna get to next email to the fall you know it's more like what what could our destination look like in three years what should it look like in five years and making Pro and it's there set there's enough white space of opportunity in all of this that let's start it's making some bets now that are necessarily gonna pay off immediately but we think as the industry shakes itself out these are the kinds of things you look back on ago man I'm glad we set that up three years ago because liquid depressed today I think way in hopefully not spleen attorney but would one of those be practical application research I mean hundred percent we spend what were were sent were you are intentionally focused on areas like medical professionals and education to that audience with who can then act like internal champions like a BMD to their audiences about the benefits of CBD and at the same time just always trying to answer the question what can we do two bring a new user in who has questions how can we honor their questions and educate them in a way that they feel like they can make a smart decision for themselves those are those are two challenges I don't think we go one or two days without really being conscious of your on that same note I received an email from a friend who sent me an article from supermarket news trying to address some of the top concerns that retailers and customers have in one of the questions that I'm looking at right here as I hear that a lot of hemp CBD products are testing poorly what about brand and retailer concerns about supply integrity and I think that's one of the things that you have to differentiate yourself because there are a lot of people talking a lot of crap and retailers want to be able to be able to explain the story to the consumer that comes in the consumer wants to know that what they're getting so the brand itself when you say three and five year when you become the Kleenex of the industry that's what we want to be without her until we want to be the Kleenex of of got health it's the same thing of eventually that name sticks out because of the integrity right so like on the retail side because of the last Farmville large retail chains the national chains don't want to be too late to the party maybe not necessarily the first one out of the gate but probably not the third or fourth when either I mean the really looking for the sweet spot so we are constantly in front of audiences like this constantly making the case with with with very specific messaging that they they can then turn around to their own decision-makers and repeat that messaging is internal champion so minutes it's it's a sales process that works but it's also we need to keep it anchored and in truth and integrity at all stages and we have found that whether we've won opportunities are lost opportunities we clearly have gained the respect of audiences we spoken to say you know what yeah we might've gone with the other guy we have a feeling we you know we don't know if this'll work but we have laid such a baseline down of reputation that I think it's only a matter of time before they before they come home to somebody's gonna be there for the long term in the long-term tines into the supply question so testing bad results all of that stuff it's a it's a game the looks and almost never played it's always spent whatever money is needed to spend to get the independent third-party testing needs and publishing those results from day one soon as a product hits the market that what's in the bottle or what's in that tube is what the label says it is and then here's the end up independent third-party test you can go to the website click on approve that's what that is so we can't fix the rest of the world all we can do is set a standard that says at the end of the day this is who we are and I guarantee you that the larger corporations in the world do not want to mess around with anything on their supplier side that doesn't meet those standards so it's the certifications it's the processes it's getting corporate to some degree which can be a bad word to people but again it's really about applying lessons that matter across time and if and when you're in the phase 2 growth phase these are the new responsibilities you have to take on which is why yet yet to go outside at times were to professionalize the industry yeah absolutely everything just that I thought was just amazing that makes sense do you find date the the opportunities with other technically competitors but probably other good actors in the business is using them as allies if something is y'all developing this frontier that they become yell basically lean on each other to to make some of these advances I think it's work early enough right now there were all still competitors because there's a lot of ground to stake out however I think the markets over time will act like they do and when they do even the competitors were organ to find that sort of a co-op petition will be the the mechanism by which if there if they're not can emerge they need to coexist so like Pepsi and and coke charcoal is just there may only end up being two or three big players when this is all said and done looks almost going about it little differently were little more global in nature and at the expense of quarterly by quarterly profit performance but were playing the long game and I don't or that anyone else is to the degree that we are so did you find that going into a new frontier industry where previously doing corporate work right out of the Navy you said that you are probably in and at a lower level job and did anything you'd had exposure with in the Navy and can't work your way up and then of course you parlay that into the different positions that you took that lead you to the licks and all enjoying the hemp industry define date kind of being our frontier has then, thrust back a little bit more of a hybrid setting I I am drawing on skills that I I thought I'd long since forgotten that it is it is you need a bit of a wild West mentality but you need to remember where you came from you need to be disciplined when when other people necessarily aren't you need to learn to say no in a room when they've not heard that before you can't chase everything down but if you do commit to chase then you chase it the right way you chase it with an engagement on the front end in the middle on the backend with well prepared thoughts will prepare documents well researched well argued and it's the workload is higher than I've ever seen it and end job of ever been before but you can win if you just have the endurance to keep working harder now than ever have ever have while it just seems like that whenever you are in in the Navy talking that your naval experience and they going over listen to the Russians that you had really critical decisions that had to be made and Sunday are thrust into this corporate world where lots of it is kind of been done multiple times over and so you eat everybody kind of to some level that you didn't work but you work where you your sandbox is and now you're back into this a wild industry well a lot of people waiting on you to make a big decision it's a it's a constant tension between winging it on what your gut says and making decisions based on sound information that that tension is always there but I think whoever in this industry dials that incorrectly is going to come out on top and it is really interesting is that the Cold War right now for the hip industry is just the right permissions to be allowed and in and for the right things to happen every banking yeah just get frustrated when you see just so many companies MLM's people just making claims people do things that you're purposely not doing you doing things on the up and up and meet you even is a just white noise to you do does not care it is white noise in an because her so much workload I don't have much bandwidth left even pay attention any of that that's probably a good thing because would probably drive me nuts it's always funny because when I whenever I put any my patients on CBD and the like oh I'm on this and it cost this like how many milligrams in the Roosevelt's gamesmanship in the pricing there's gamesmanship in the marketing that's you have no idea if it that it would list the CBD you know milligrams all that stuff you have a certificate of analysis no and yet go through and explain all that I'm like this is this is an interesting industry when it become standardized when we had Christmas song on where he said I think we need to change the label we need to make make it so it's much more obvious what the milligrams arm where it is which companies have COAs which these things because that's I think industries changing almost on a monthly basis that's critical part and I think it's after the first of two parts the second part is it appears expensive but compared to what one of the pills are you on what other things you trying to target how much is all that stuff costing you want when you're taking a regimen of eight or 10 or 12 different things physician recommended or not two you know to basically not sure what ails you but just really manage what ails you well Pierce's other thing that if you if you look at on sort of a value proposition at no cost per affect I I am hard-pressed even just from a putting an old financial analyst hat on I am hard-pressed to figure out a way that you are actually saving money in the long run by getting by paying for the high-end quality full-spectrum CBD given what you then get to set aside that's been your regimen and a whole bunch of other areas with side effects and compounding of facts and really know my wife is a disabled vet injured in Army training and she's had multiple surgeries if you're not waiting for the VA you're just given bags and bags of hard drugs and all it's doing is masking a problem creating for other ones to get your mind off something central that's not being fixed so again if you bargain a talk about the cost of the of the high quality high proven CBD and I do say compared to what well what's interesting is when you could consume labs and a whole analysis and the election all actually Milgram to milligram inequality is one of the most cost effective CBD modem to milligram they did a whole analysis on this great article on that getting back to your talk about how what is the actual cost will that's what I deal with when I have patients I have the luxury of having somebody that we diagnosed with ulcer proctitis and a drug called tenacity cost $1500 a month and working in the publishing a J series here shortly about how we have shown both endoscopic and pathologic remission using essentially whatever would be at the time we were we did one month so for 79 bucks we put you into remission with that and they had real relief yeah this is not a disease claim this is just here is the endoscopic picture here is the pathologic that if you cannot go get those drugs then we have an alternative solution that brings up another point we were talking just yesterday that article that McWilliams sent over there brought up the perceptions of what a retailer has to take into consideration late obviously handling the business and for election all I'm sure these are challenges that you come up against but can Jimmy does again leapt out you whenever you read through that well it's very touching article because it was the article stated seven retailer brand owner questions answered about Pepsi beauty and you're one of the simple ones is how is it made and so it goes into little about that that's not what we have you here for were talking about some of these different the legal positions that's changing I mean from a coming from a business development perspective when you suddenly have a bill changer state adopt something your you have to pit it and move that way or move accordingly and that's not an easy thing from a business development standpoint you get so many different things well click the wind changing on your boat right you just have to adapt yeah we might not even really be in the first 10% of the soul journey yet so I'm not a retail specialist but you know I do I do have a general sense that people walk into a a target or Walmart and there's price points in their head because of their experience of being a targets and Walmarts so you know something that might be above $40 in those venues is sticker shock because are just not using to spend anything more than that when they walk in there so there is a challenge that to get on retail shelves you know were either shrinking the bottle down to a $40 price point forward giving them the power of volume but may be at at sticker shock for the person that's walking in and so that's another challenge in the mind shift that has to occur that if you're talking about being proactive about your own wellness and then comparing that to what your alternatives are in in the pain management space that this is actually a a value way out both in health and cost to manager and future but were probably still a long way there from heaven that be a common mind share that's pretty well because if you if you're able to put in you use this word last hour which is context put into context what cost is it's far more than cash out of your pocket quality of life the one thing that you can value more than anything is going to be time and if your time is high quality that's good time spent but if your time unfortunately is spent in pain or where you cannot enjoy your life your quality of life is low that's what were all trying to avoid it's what we want to escape for not only yourself but for your loved ones and if you can just use a little bit of cash to buy a lot more good Q OL quality of life it's worth it and that level of exchange is what people don't know when they see that sticker shock and can you had that issue with patients at the clinic it first when we were first using the election all and so you determine it work best in your patients we had the 4 ounce bottle and the sticker shock I was like I love to try it but it's it's a little bit hard for me to grab so actually they paid a little bit more per milligram to get a smaller step in and now they now that's the that's the kid in the model and that you know people do when they get pencil now we have a little built-in deal with somebody is KB MD docket to cave in to help.com you we build it in so that we I understand that when I put people on this I tell everybody I tell my patients said look I need you to commit to this don't try it once and say did work same thing without trying to heal don't take one tablet go out and work right because it is same thing with pharmaceuticals all the studies have always shown whenever we do a study on anything that it can take up to X amount of weeks to work lovable so I tell anybody but think of you under cannabinoid system like a sponge it's really dry you may require longer and and more amounts to really saturated once your saturated you're going to feel like a new person and depending on what those issues are the problem is is this white noise Irby says it fixes this effect is that we know an hour ago we talked about leaky gut not saying that effectively could get I'm telling you a mechanism in a research model how it actually binds to certain receptors to do this hence when somebody comes back and says hey I feel better I believe that the combination of trying to and to BMD elixir no branded hemp oil is met to work together and that's what's really cool because I see that success specially my Crohn's and colitis people I see it whenever they come through for the scouts and they give us the report that I feel better already so we can mention names we had the one gentleman who suffered from from Crohn's for a long time who'd been anemic for years and suddenly now he's not and the only thing to change the wasn't diet he darted in and hearing to that essentially just yeah my only disappointment with it now is that my staff is gone so good now as we take time to do the show and stuff and so I have my my physician assistant Megan who's gotten good enough that now when I see people as I can see beauty and the like cannot I lose the ability to do a whole like Megan's been pretty good but be blown it's okay you know because it's a little bit of a dopamine increase when I get a chance to talk about yeah definitely well life believe it or not that's Artie been two hours and I can't thank you enough for forever riding your horse on the way down from Colorado to join as herein in the text would you have that you comment about the air conditioning in our little studio you over that that is like I station zebra classical Navy rock Hudson movie yeah well I don't have that one in my viewing pleasures retweets" movies but guy Vincent Krupp list tombstone as that is why your favorite movies also classic yeah that one can wood your favorite tombstone Lonza Doc Holliday I'll be huckleberry it up that's that's us most people go to movie mine is a you tell mom common in health coming with me well I hear thing the show there is also the one writer says while by some of her coming down I love the fact that Melissa will grab you from the corporate world and you got to get your work cut out for you episode 13 then the books lay thanks a lot I really appreciate it we will see y'all next week right on this is the only 24 hour take anywhere platforms dedicated to food and fun query spoony number two employee pay Jimmy Jimmy this is your daily peptalk I know it's been rough going ever since people found out about your a cappella group met harmony but you will bounce back I mean you're the guy always helping people find coverage options with the name your price tool it should be you given me the peptalk now get out there get that high note and take Matt harmony all the way to nationals this is say as a casualty insurance Company and affiliates pricing limited by state law and no and had from dad save money on car insurance when you bundle home and auto with progressive I think is businesses where did you get this I'm talking to you with the hair yeah where did you get this good stuff so that's not the near that solid stuff progressive can't save you from becoming your parents but we can save you money when you bundle home and auto scheduling interim 70 affiliates and other insurers discuss not available in all states or situations
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