The Weekly Boost

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Summary

87% of real estate agents quit after 2 years. It’s crazy how many don’t make it.

On this week’s episode of The Weekly Boost we’re talking with the #1 agent in Huntington Beach, Jody Clegg with Compass Real Estate. She’s got 24+ years of real estate experience and has sold over $1 billion in sales volume.

Listen in as we discuss how she began her career in real estate and how she’s positioned herself as a top agent in her market.

Episode highlights:

- In real estate, as in surfing, you never really know what’s coming your way.
- 87% of real estate agents quit within just two years.
- Jody shares how she never thought of real estate as an easy business.
- Jody views success as the ability to find balance in your work.
- Her advice to her younger self would be to find that balance earlier and not to take things so seriously.
- Create some downtime for yourself even as you’re building your business. Find a way to laugh about it at times.
- Teams were uncommon when Jody began in real estate. She always tried to work alongside other people who were doing well.
- People underestimate the importance of working hard every day.
- Being willing to pick up the phone will give you an advantage.
- You have to be comfortable building relationships in this business.
- Jody always liked the idea of building her own business.
- Jody makes brownies for her clients. She baked from the beginning of her business.
- From the beginning, giving has been an aspect of her brand and business. She participates in the community and shows up to events.
- Local events are a great way to stay in touch with past clients.
- Jody suggests that new agents will do better when they join a team. Put in serious time for prospecting.
- If you’re not on a team and you’re a new agent, commit to a daily schedule of prospecting.
- Be prepared. So few agents are prepared out there.
- Jody shares how she keeps herself sharp by staying on top of what’s going on in real estate.
- Be open to what’s opening now and thinking about how you need to pivot.
- If you’re always working for the best solution, you’ll survive and thrive.
- She sees people spending lots of time with people who are not committed to working with them.
- If Jody was starting out now, she would focus more on the buyer broker agreement.
- You can definitely encourage buyers to look at all the benefits of why they’re working with you.
- Write down what you’re going to do for these people and share it.

3 Key Points:

1. Working hard every day can lead to huge success in real estate.

2. People still want hospitality and a personal touch. Picking up the phone will differentiate you.

3. If you’re a new agent, prioritize the buyer broker agreement when working with potential buyers.

Tweetable Quotes:

“I’ve never thought this was an easy business, never ever.” – Jody Clegg

“I was committed but also I was focused and I worked hard every day and that was probably the biggest formula.” – Jody Clegg

“Building relationships is key if you’re going to be in any form of sales.” – Jody Clegg

“People still want that kind of old school hospitality.” – Jody Clegg

“Pick up the phone. People don’t want to just get your text message.” – Jody Clegg

Show Notes

87% of real estate agents quit after 2 years. It’s crazy how many don’t make it.

On this week’s episode of The Weekly Boost we’re talking with the #1 agent in Huntington Beach, Jody Clegg with Compass Real Estate. She’s got 24+ years of real estate experience and has sold over $1 billion in sales volume.

Listen in as we discuss how she began her career in real estate and how she’s positioned herself as a top agent in her market.

Episode highlights:

- In real estate, as in surfing, you never really know what’s coming your way. 
- 87% of real estate agents quit within just two years.
- Jody shares how she never thought of real estate as an easy business.
- Jody views success as the ability to find balance in your work.
- Her advice to her younger self would be to find that balance earlier and not to take things so seriously. 
- Create some downtime for yourself even as you’re building your business. Find a way to laugh about it at times.
- Teams were uncommon when Jody began in real estate. She always tried to work alongside other people who were doing well.
- People underestimate the importance of working hard every day.
- Being willing to pick up the phone will give you an advantage.
- You have to be comfortable building relationships in this business.
- Jody always liked the idea of building her own business.
- Jody makes brownies for her clients. She baked from the beginning of her business.
- From the beginning, giving has been an aspect of her brand and business. She participates in the community and shows up to events.
- Local events are a great way to stay in touch with past clients. 
- Jody suggests that new agents will do better when they join a team. Put in serious time for prospecting.
- If you’re not on a team and you’re a new agent, commit to a daily schedule of prospecting.
- Be prepared. So few agents are prepared out there.
- Jody shares how she keeps herself sharp by staying on top of what’s going on in real estate.
- Be open to what’s opening now and thinking about how you need to pivot.
- If you’re always working for the best solution, you’ll survive and thrive.
- She sees people spending lots of time with people who are not committed to working with them.
- If Jody was starting out now, she would focus more on the buyer broker agreement.
- You can definitely encourage buyers to look at all the benefits of why they’re working with you.
- Write down what you’re going to do for these people and share it.

3 Key Points:

1. Working hard every day can lead to huge success in real estate.

2. People still want hospitality and a personal touch. Picking up the phone will differentiate you. 

3. If you’re a new agent, prioritize the buyer broker agreement when working with potential buyers. 

Tweetable Quotes:

“I’ve never thought this was an easy business, never ever.” – Jody Clegg

“I was committed but also I was focused and I worked hard every day and that was probably the biggest formula.” – Jody Clegg

“Building relationships is key if you’re going to be in any form of sales.” – Jody Clegg

“People still want that kind of old school hospitality.” – Jody Clegg

“Pick up the phone. People don’t want to just get your text message.” – Jody Clegg

What is The Weekly Boost?

This podcast is dedicating to taking an honest look at the reality of marketing and growing your real estate business. My guess is, you want to close more deals (whether it's working with buyers or sellers), but it's not as easy as some people (like bullsh*t marketers) would have you believe.

I spend my day consulting with some of the best agents in the industry which basically means I have a front row seat to the behind-the-scenes of world-class marketing campaigns and listing strategies, and I’m here to unveil some of those strategies and tactics with you.

Listen in as I share what’s good in real estate & the world of marketing!