This story was originally published on HackerNoon at:
https://hackernoon.com/7-steps-to-create-an-audience-profile-for-your-brand.
In this guide, we’ll look at creating an audience profile as part of building a successful marketing strategy.
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A target audience profile is an influential tool for determining exactly who your customer base should be. By exploring consumer habits and activities on multiple platforms, this strategy unlocks a wealth of information about your customers about your business. You can construct targeted campaigns that will appeal to and engage your customers by utilising the answers to these questions.