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In this episode, Tom and Bob discuss the four steps to create a CX strategy with Nick Glimsdahl, Director of Contact Center Solutions with VDS. More information about Nick's CX strategy formula can be found on the CX of M Blog at blog.cxofm.org
The Tom and Bob Show joins Tom DeWitt, Ph.D. the Director of CXM@MSU and Bob Kiple, MBA, a retired General Motors Global Customer Experience Strategist for interviews and discussions about topics in the world of customer experience management. Tom and Bob also serve as leaders of CX of M, Michigan's Association of Customer Experience Professionals.