Zero Ambitions Podcast

This week we met Peter Warm and Sally Godber, a father and daughter team well known in low energy building for their work at their Warm consultancy. Although Peter may now be retured they've both been instrumental in Warm, consultancy in volved in testing and certification of buildings, as well as training for professionals. 

We hadn't intended to focus on passive house, again, thinking that we could dig into their experience as certifiers for low-energy buildings. Our idea was to ask about the basics of how to approach building better, interrogating the things that they commonly see going wrong, and offer some top tips for what to avoid.

They've been heavily involved in the delivery of flagship developments like Goldsmith Street, as well as being notable for their long-running practice. However it took a while for us to get to that because of some remarkable news about their Coaction non-profit.

Unexpectedly we were waylaid by some exciting developments in the work that their new training non-profit has been making, setting out to revolutionise training within the built environment by offering a basic grounding in PH (building physics) first to architectural students with plans to make this available to all professions within the built environment.

We did cover the top tips but only late on: the tl:dr is to get an experienced energy, retrofit, or passive house consultant involved at the earliest opportunity to help steer you right; it is an investment, not a cost.


Notes from the episode

**SOME SELF-PROMOTING CALLS TO ACTION**
We don't actually earn anything from this, and it's quite a lot of work, so we have to promote the day jobs.

**END OF SELF-PROMOTING CALLS TO ACTION**


What is Zero Ambitions Podcast?

Zero Ambitions is a consultancy and weekly podcast about sustainability and the built environment.

We find interesting and experienced guests who know what they're talking about, usually to discuss how we navigate the complexity of decarbonisation and sustainability in the built environment and its many related sectors.

Hosted by Jeff Colley and Dan Hyde, publishers of Passive House Plus magazine (UK and Ireland), the podcast has now grow into a consultancy, Zero Ambitions Partners.

The consultancy specialises in defensible sustainability communications. We create the strategy that makes built environment leaders stand out, enabling them to occupy positions that are distinct and defensible.

As with the podcast itself, we help organisations to communicate about what they do and the value that they offer. Usually, this means strategies to change a conversation from price to value and how to futureproof an offer with evidence that makes its claims watertight.

If you're a leader, or want to become one, we help you to make sense of where you stand in your sector, how to improve your positioning, how to communicate this to the market you operate in, and how to highlight the difference between you and your peer group.

If you can engage your value chain by speaking about what matters to them, you can educate your key stakeholders and turn them into evangelists for your cause.

Book a ‘ZAP Defensibility Audit’, but brace yourself
- Uncover value and opportunities that you may 
not have recognised
- Find out if your sustainability claims are defensible
- Find out if your claims are too meek
- Change the conversation from price to value