Every Choice Has an Invoice: Daryl Avery Williams on Building a Marketing Agency With Grit and Zero Debt

Daryl Avery Williams bootstrapped every dollar, never rolled a credit card bill, and grew from zero to 18 team members without taking on a single loan. In this episode she shares what it really looks like to build a marketing agency from scratch in the construction and trades industry and the Busta Rhymes quote that changed how she makes every major decision. If you have ever felt like you were one foot on the gas and one foot on the brake this one is for you.

What is Stop Stepping in Stupid?

I’m Shawn Shepheard. I coach and consult family-owned businesses to get them to the next level – without working 24/7.

Join me on a podcast journey where we explore the moments someone stepped in stupid.

These are real conversations, talking about the voices in our heads, the decisions we really made, and the struggles we all have but don’t hear talked about enough away from the coffee shop or the bar. So we’re bringing conversations like that onto the show, even talking about the stuff outside our businesses which of course influence us in our work.

These conversations will help you feel seen – but also help you think and execute differently. Because what got you here won’t get you to the next level.