Revenue RX, Optical Retail Wins

This is the first of a 2 part series with guest Mr. Dean Thompson. As chair of the Council for the Alberta Association of Opticians, he is responsible for creating a new board of directors overseeing all aspects of creating a not-for-profit organization. The AOA's mission is to Advance the profession of optician-ry in Alberta and across Canada. With more than 40 years in the optical business, Dean is keen to explore the future direction for eye care Professionals. His perspective as a lifetime optician, a contact practitioner, an instructor of optical students, and as one who has a unique perspective from being involved in optical missions abroad, offers invaluable insights.

(02:20)     Introduction

(06:00)    The high standard required by opticians today. 

(10:30)     An optician / nurse parallel needed for public perception. 

(13:20)     Scope of practice task lateral transference in the profession  

(17:20)    Balancing the business with customer care. 

(20:30)   The customer is shopping. Your in the Image Business!

(23:21)   Opticians being the differentiator for business success.
 
(25:19)    Selling begins in the absence of knowledge. Knowledge breeds trust.

(26:38)   Being in business for the long game.

Thank you for listing to REVENUE RX, OPTICAL RETAIL WINS….
If you enjoyed this episode, don’t forget to subscribe, share, and leave me a review. Should you want one-on-one personal coaching or consulting serves connect with me through the RevenueRX website and reach out for a free one hour SBR Strategic Business Review or take the free practise growth score assessment at my coaching website at  jmireault@focalpointcoaching.com … you will also find a link on the Revenue RX web-site.

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What is Revenue RX, Optical Retail Wins?

REVENUE RX is a winning prescription for optical store / optometrist owners, where the focus is on making more money!” We uncover new ideas and useful insights as we explore OPTICAL STORE WINS!

The podcast is for eye care professionals (ECP) who want to grow and build their business but don’t know where to start, have run out of ideas & don’t have the time.

Discover how an entrepreneur owned and ran 2 successful optical stores for 16 years and worked only 2 days a week! Understand the difference of working ON the business as opposed to IN the business. Be enlightened knowing that Trust is your biggest expense. Follow me every second week in this 'Revenue RX, Optical Retail Wins' podcast and find new ways to think about your Optical Retail business and take action and be the entrepreneur you always wanted to be.