Engineering Calmer Agencies & Consulting Firms: Calm is the New KPI

Business designer Michelle Warner talks about how to make that all-important decision of crossing the chasm from experimentation mode to a business model that's designed to grow.

Key takeaways:

Why business design is a hybrid approach to creating a business model
Why Michelle moved from a multi million dollar tech startup to business design
The symptoms of knowing when you’ve hit the ceiling
The decisions entrepreneurs make over and over again
How to choose your business priorities

Show Notes

We’ve been focusing our attention on default decisions in the last couple of episodes- those choices that you make about how to run your business. And a lot of these decisions happen without us even realizing we're making a choice, especially at the beginning of our businesses. 

But sometimes those choices we didn't know we made come back and bite us in the butt when we need to make the transition from experimentation mode or validation mode into growth mode.

I chat with business designer Michelle Warner about business models, because lots of our default decisions are actually built into the model we choose. Michelle helps coaches, consultants and service-based entrepreneurs grow their businesses by showing them how to prioritize what matters and skipping what doesn’t. 

More importantly, Susan and Michelle discuss how to make that all-important decision of crossing the chasm from experimentation entrepreneur mode to a business model that's designed to grow, and how not to drive yourself crazy along the way.

On today’s podcast:
  • Why business design is a hybrid approach to creating your business model
  • The inspiration behind moving from a multi million dollar tech startup to business design
  • The symptoms of knowing when you’ve hit the ceiling in your business
  • The decisions entrepreneurs make over and over again
  • How to choose your business priorities
  • Focusing your team to do the 80%, leaving you free to do the 20% fun stuff
Links:

Grab the Calm Service Design + Delivery Swipe File here

Creators and Guests

Host
Susan Boles
Speaker, Podcaster & Consultant at Beyond Margins | 15+ years of experience as both a CFO and COO

What is Engineering Calmer Agencies & Consulting Firms: Calm is the New KPI?

Can you build a business based on… “calm?” Host Susan Boles looks beyond the usual metrics of success to help you build a business where calm is the new KPI. With over 15 years of experience as an entrepreneur, CFO, and COO, Susan shares the business strategies that lead to a business with comfortable margins—financial, emotional, energetic, and scheduling margins. Join her and her guests as they counter the prevailing “wisdom” about business growth, productivity, and success to provide a framework for making choices that align with your values and true goals. Episode by episode, you’ll get a look at the team management, operations, financials, product development, and marketing of a calmer business.