Dig In

Sustainability is a highly complex and debatable topic today. In today's episode, our Director of Marketing & Communications Meagan Healey speaks to Mark Barden, a partner and co-founder of brand consultancy eatbigfish. In this lively conversation, they discuss:
- how to approach the conversation about sustainability in branding
- how to build sustainability into marketing and what brands did well in telling a compelling sustainability story
- how to market sustainability as a challenger brand

Show Notes

Sustainability is a highly complex and debatable topic today. In today's episode, our Director of Marketing & Communications Meagan Healey speaks to Mark Barden, a partner and co-founder of brand consultancy eatbigfish. In this lively conversation, they discuss:
- how to approach the conversation about sustainability in branding
- how to build sustainability into marketing and what brands did well in telling a compelling sustainability story
- how to market sustainability as a challenger brand

What is Dig In?

Dig In is your go to source for insights innovation. It's for anyone with a genuine interest in fostering brand and product growth, exploring groundbreaking innovations, and embracing the dynamic world of expanding businesses and brands.