The Future Of Franchising Is Operations, Brand And Excellence (With Dennis Goedheid & Russ Kraft)

We welcome back Dennis Goedheid from Casiola alongside Russ Kraft to break down the future of why Casiola is expanding, brand, direct vs OTA bookings, results of operational excellence and a LOT more. 

Enjoy!

⭐️ Links & Show Notes

• Adam Norko
• Conrad O'Connell 
• Dennis Goedheid 
• Russ Kraft
• Casiola 
• Casiola Franchising 

What is The Art Of Hospitality?

The Art of Hospitality is the podcast for vacation rental professionals who want to think differently about what they're building.

Each week, Conrad O'Connell and Adam Norko dig into the ideas, strategies, and conversations shaping the vacation rental industry — from AI and operations to guest experience and growth.

Less fluff. More depth. Always practical.