The Digital Commerce Daily — June 18, 2026
Your 8-minute briefing on ecommerce, social commerce, and digital marketing.
In today's episode:
• Meta is directly attacking TikTok Shop's live commerce dominance by rolling out native live shopping ads and frictionless virtual card checkout across its platforms.
• Adobe's latest data shows AI-referred traffic to US ecommerce sites more than doubled year-over-year in May 2026, signalling a structural shift in how shoppers discover products.
• SMG has launched RMX by Plan-Apps, the UK's first retail media exchange, letting brands buy and measure across multiple retail media networks from a single platform for the first time.
Fun fact: Amazon's A9 search algorithm weighs purchase velocity so heavily that a product selling just 3-5 units per day consistently can outrank a competitor with thousands of reviews but slower recent sales. This is why some brands deliberately launch with steep discounts — not to drive revenue, but purely to train the algorithm with sales momentum before returning to normal pricing.
Hosted by Marco and Klara.
What is The Digital Commerce Daily?
Your 8-minute briefing on the platforms, players, and profits driving digital commerce today. Hosted by Marco and Klara.