What the Cluck is up with Trevor Silva?

One year later... Alaina and Chris kick off Season 2 with Trevor Silva of My Cluck Hut to find out how he's been doing since Season 1. 

How is My Cluck Hut's business since taking a stand against fascism? Have they lost business or grown? And how does Co-Founder and Content Creator Trevor Silva feel about it all? They discuss lessons learned, how Trevor is doubling down on even more values-driven content, and how My Cluck Hut has grown since November of 2024 when he posted his first "controversial" post. 

Plus, Trevor clues Alaina & Chris into an unbelievable scoop - they're the first to hear about Trevor's newest product with a jaw dropping angle and a celebrity partnership that will have you laughing, cheering him on and hopefully, very inspired to find the symmetry between your branding and your values. 

Follow Trevor on Instagram here https://www.instagram.com/mycluckhut

To find out more about Good Now, Alaina & Chris' brand strategy agency visit http://www.goodisnow.com 

What is Citizen Rebel?

Citizen Rebel is the podcast for founders, leaders, and creators who refuse to stay silent.

Hosted by Alaina Shearer, award-winning journalist, movement builder, and brand strategist who founded a national women’s community of 40,000 and ran for U.S. Congress, and Chris Vogel, creative director and brand architect, the show dives deep with guests who are risking it all to take a stand.

Wondering how to take on MAGA? Worried speaking out will hurt your career or your business? This podcast shows you how you can, and what outcomes you can expect (in real time).

From psychotherapists and brand marketers to courageous founders and outspoken executives, every guest has one thing in common: they’re using their platform to push back against extremism, build belonging, and create something better.

Listeners come away with:

Playbooks for action: how to align your brand with your values without losing your voice or your audience.

Inspiration to lead: stories of risk, resilience, and reward from those daring to take a stand.

Practical strategies: tools for building movements, handling backlash, and sustaining momentum when it matters most.

At Good Now, the boutique agency behind the show, Alaina and Chris have helped countless purpose-driven brands find their voice. On Citizen Rebel, they open that playbook to show you how to do the same.

Because in times like these, staying neutral isn’t an option and the bravest brands know it.

More from Chris and Alaina:

- Visit their agency website: http://www.goodisnow.com