Beyond The Tech

In this episode, Bryan and Alex sit down with Alan French, the CEO of Thomas Cook, and explore his impressive career including his transition from CTO to CEO. Alan shares his insightful journey of reviving a legacy brand, revealing some of the bold moves he made as well as some of key decisions that guided Thomas Cook’s transformation into a digital-first company (all of this amidst the unprecedented challenges of the COVID-19 pandemic).
 
He provides insights on how he built a winning team, navigated regulatory frameworks, built trust with stakeholders, and implemented technology-driven initiatives to optimise operations and enhance customer experiences. Alan also shares his take on the role of AI in the travel industry and the balance between technology and human touch.
  
Don’t miss this episode for a deep dive into the journey of a tech leader reshaping a historic brand in the travel industry!
 
 

What is Beyond The Tech?

Welcome to Beyond the Tech, a Bryan and Alex production. Beyond the Tech is a brand new podcast where we talk to some of the world's most inspirational tech leaders who are today helping shape and influence the future of business through both innovation and exceptional change leadership. Our hope is that through these talks we can learn some of their secrets while exploring their journey from their early beginnings and hearing some of the bold moves they made to become the prominent leaders they are today.