Rogue Creators

On this episode of Rogue Creators, Bryan Fittin and Loren Lewis chat about podcast advertising and why it should be important to you. Selling ad space isn’t just for the world’s most popular podcasts. Listen as Bryan and Loren talk about how you can get advertisements on your podcast and what they should look like. Check out this episode and start monetizing your podcast today!

Show Notes

Shownotes
(1:30) What are you obsessed with?
(4:56) The growth of podcast advertising
(8:13) When should I get advertisements?
(10:49) What should an advertisement look like?
(15:32) What does success look like?
(19:49) Rapid fire

Links
Bryan Fittin
Loren Lewis

Quotes
“Another great way [to start getting advertisements] is to also allow some businesses, maybe some local favorites that you have and maybe gift them [a free advertisement space]...so that you actually also have a little bit of traction of how well your advertising spot would work.  That way, when you’re actually looking for actual paying advertisers, you actually have some data to back it up.”  (9:45)

“A lot of your dedicated, hardcore fans, if they listened to the very end of your episode and you do an ad spot at the end, those are the higher converting ad spots because those are the people who have listened to the entire episode.  They’re the ones that are more likely to take action because now the episode’s over.” (12:42)

“A media kit just has information about your show, how it would be beneficial to any sponsor, and a little bit of the stats about what they can expect from your audience.  And so, you can put that together, and it might have your prices as well, or contact information on how to do that...It gives you credibility, it makes you look professional, and it’s just a fantastic resource for you as a podcaster to also think about who really is your audience, and who would be a really good match.”  (17:27)


What is Rogue Creators?

Stop wasting your time and learn marketing strategies that work. Gain valuable tools and resources, so that you do not get left behind in your industry. We discuss about building authority online, marketing tips and tricks, content marketing, social media strategies, how to get more traffic, search engine optimization, productivity tips, how to brand your company, podcasting, live streaming for Facebook, YouTube, LinkedIn, and Instagram, graphic design, content creation, repurposing content, Facebook and LinkedIn ads, YouTube channel building, video marketing, creating a quality audio, studio set up, and how to be the go to name in your industry.