This week John and Libby discuss: Gen Z take streaming password grifting to a new level, including using their ex’s passwords. Amazon Prime gets even stickier with “Thursday Night Football”, driving sign ups to historic highs. And social networking is moving away from the social graph to the algorithm, creating a generational divide on team TikTok (Gen Z) vs team Instagram (Boomers).
Each week, we surface the most important societal shifts, consumer sentiments, and marketplace trends leaders need to know to stay in lockstep with consumers' shifting desires. Grounded in weekly polling data, ATW is hosted by NYT bestselling author John Gerzema, CEO of The Harris Poll and futurist Libby Rodney, CSO of The Harris Poll.
John @johngerzema is CEO of The Harris Poll | Libby @LibbyG is CSO of The Harris Poll