All Hands on Tech with Digital Nova Scotia

You may have noticed Proposify sporting a fresh new look these days.

After several years in business, the Halifax-based proposal software company decided it was time to undergo a brand refresh.

In this episode, we sit down with Proposify's Director of Brand + Communications, Jennifer Faulkner, as well as Brian Jeffcock, the mastermind behind the transformation from Palais—the design consultancy they enlisted for the refresh. We dive into the world of branding, exploring questions like: When is the perfect moment for a brand facelift? What's the significance of nailing branding right from the start for tech startups? And how can you leverage your brand to shine brightly in the digital realm?"

Learn more about Proposify at https://www.proposify.com/
Visit Digital Nova Scotia: https://digitalnovascotia.com/
Music © Bensound.com

What is All Hands on Tech with Digital Nova Scotia?

All Hands on Tech, hosted by Eilish and Greg, brings together Nova Scotia’s tech community to uncover the secrets of what makes our province the best place for collaboration, innovation, and growth.

Each episode hear from local digital experts as we dive into all of the amazing things happening in Nova Scotia’s fastest-growing sector and learn why so many organizations and individuals are calling Canada’s Ocean Playground home.

All Hands on Tech is proudly produced by Digital Nova Scotia (DNS), the industry association for Nova Scotia’s ICT and digital technologies sector.