It's hard to underestimate the importance of ports in our world. They are crucial hubs for global trade, with an estimated 90% of all goods transported by sea. Serving as vital links between land and sea, ports offer unique opportunities for spearheading digital and environmental innovations. This pivotal role underscores their potential to lead in the adoption of green technologies and digital transformations, reshaping maritime logistics for a zero emission future.
In this episode, Saskia Mureau, Director Customer Digital at the Port of Rotterdam, sits down with Lora Jakobsen, Chief Purpose Activist at ZeroNorth, to explore the ongoing transformation of ports and the necessary alignment of digitalisation and green initiatives to reach our zero emissions goal. Saskia delves into her focus on digitalising customer experience, which involves everything from supply chain to land leases. She also discusses her leadership in establishing the pioneering green and digital corridor between the Port of Rotterdam and the Port of Singapore, highlighting the project's significance in advancing sustainability and digitalisation in maritime logistics.
With over 20 years in the energy sector across diverse industries, Saskia is a tech-focused leader passionate about digital innovation for climate action. In her position at the Port of Rotterdam, she has spearheaded the port’s transformation into the smartest, most sustainable port. Prior to this, she led a digital overhaul across global operations as Shell's Chief Digital Officer.
In their conversation, Saskia and Lora highlight the critical role of ports in the green transition, with the Port of Rotterdam exemplifying leadership in global cooperation. They discuss the insights from the Rotterdam-Singapore digital and green corridor initiative and emphasise the need for improved digital literacy to propel the industry towards zero emissions. Significant progress is still needed, underscoring the importance of worldwide port collaboration to advance the green transition.
The world is in a climate crisis, and all industries must do their part to reach zero emissions. Maritime trade is critical to today's society but is also responsible for roughly 3% of all greenhouse gases. A future where global trade reaches zero emissions is possible. But how do we actually get there? In this podcast, we're sitting down with thought leaders to explore the inner workings of global trade, its massive impact on our society, and the obstacles it faces while navigating its way to zero.
What is Navigating Zero - Global Trade’s Powerful Wave of Change?
Navigating Zero - Global Trade’s Powerful Wave of Change is a podcast from ZeroNorth that explores the significant challenges facing the maritime industry on its journey towards a sustainable future. There’s no denying we are facing a climate crisis, and all industries must do their part to reach zero emissions. Maritime trade is critical to today’s society but is also responsible for roughly 3% of all greenhouse gas emissions. A future where global trade reaches zero carbon emissions is possible, but how do we actually get there?
In each episode, Lora Jakobsen, Chief Purpose Activist at ZeroNorth, will sit down with global thought leaders and ask the difficult questions: How do we accelerate decarbonisation in maritime trade? What stands in the way of shipping companies reaching zero emissions? What are the innovative solutions to the challenges we face in distribution? And how can data and technology help?
Navigating Zero gives us all a peek into how maritime shipping and global trade fit into our world. It gives voice to different perspectives on the solutions to reduce carbon emissions, from the way cargo is packed in shipping containers, to innovations on the ship, and beyond. If you are a professional within the shipping industry who wants to drive change and make global trade sustainable, this is the podcast series for you.
Lora Jakobsen specialises in technology, growth, and sustainability strategy. As a founding member of ZeroNorth, Lora played a pivotal role in shaping the company’s vision to make global trade more environmentally sustainable. That included defining ZeroNorth’s mission and driving change as the shipping industry embraces a greener future. As a key figure in the decarbonisation journey, Lora spearheads and contributes to global trade transformation, collaborating with organisations working toward zero emissions.
ZeroNorth was founded to lead the sustainable transition of global trade. Their goal is to support shipping companies around the world, helping to optimise their business while reducing shipping carbon emissions. ZeroNorth does this by creating new and innovative solutions and elevating operations through actionable data to transform and improve client business.
Learn more about their efforts at: https://zeronorth.com/