Managing Agency KPI's with Revenue River's Amber Kemmis

Amber has worked in-house and agency side to gain experience in managing teams, sales and marketing alignment, brand strategy, HubSpot, website management, and overall digital marketing across a wide range of industries, including healthcare, SaaS, technology, L&D, manufacturing, and professional services.

Show Notes

Amber Kemmis is the Chief Operating Officer of Revenue River, a sales and marketing agency.

With over a decade of digital marketing and agency leadership experience, Amber can solve almost any problem thrown her way. She also has a passion for people, psychology, MarTech, and driving revenue growth.

Topics discussed in the episode:

• The Difference Between a Traditional HubSpot Agency vs. HubSpot Agency Today.
• What does a Traditional HubSpot Agency Model look like?
• Amber's take on Client Retainers in Revenue River.
• Defining Retainers in an Agency Space
• The Core Responsibilities of a Chief Operating Officer in an Agency
• Different Types of Challenges in Measuring Profitability
• Different types of Client Engagements
• The Importance of Project Management on Operations

Resources mentioned in this episode:

• Amber Kemmis on LinkedIn
• Revenue River
• Career Opportunities at Revenue River
• HubSpot
• Eric Pratt's Agency Journey Interview
• BugHerd - tool recommended by Amber
• Pastel - tool recommended by Gray
• 15Five - employee engagement tool recommended by Amber & Gray
  • ZenPilot is a 15Five partner - contact ZenPilot if you're interested in additional 15Five resources and special 15Five pricing.
• SmartBug
• Gray MacKenzie on LinkedIn
• Andrew Dymski on LinkedIn
• ZenPilot
  
  
  

What is Agency Journey?

How do world-class agencies continue to grow profitably and hit their goals, even through the choppy waters and challenges of agency life?

How do leaders like Tiffany Sauder, Marcus Sheridan, Jay Acunzo, Shama Hyder, David C. Baker, Nikole Rose, and Zeb Evans think?

Join Agency Journey host Jakub Grajcar as he interviews agency operators and leaders to share insights, actionable tips, and hilarious stories from the builders who live in the agency trenches.

Each episode focuses on crucial aspects of growing an agency like building the right team, delegation, project management, client success and retention, and operating frameworks like EOS.

Brought to you by ZenPilot: we help lead your agency through the final project management implementation you’ll ever need. Book a call to learn more at ZenPilot.com/Call.

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