Metrics & Chill - Predictable Growth for B2B

James Robert Lay almost destroyed his marriage because he was working too much and stressing out everyone around him.

His marketing agency was like everyone else’s: doing anything for anyone.

Fast forward to today, he’s happily married, has four kids, has fewer employees, tight relationships with partner firms and a thriving business that’s helped 100s of banks and credit unions transform the way they do their marketing and sales.

How did he do it?

Show Notes

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James Robert Lay almost destroyed his marriage because he was working too much and stressing out everyone around him. His marketing agency was like everyone else’s: doing anything for anyone. Fast forward to today, he’s happily married, has four kids, has fewer employees, tight relationships with partner firms and a thriving business that’s helped 100s of banks and credit unions transform the way they do their marketing and sales. How did he do it?

What is Metrics & Chill - Predictable Growth for B2B?

This podcast will help you grow your B2B company, quarter over quarter, and year over year. In each episode, you'll get strategies, frameworks, and insights that help you drive predictable, consistent growth, and improve your GTM strategy. Seasoned B2B leaders share how they use data, forecast growth, set & hit goals, grow revenue, and more. The best B2B companies use a combination of data, experience, and gut to grow. This show will help you do the same.