Subscribe
Share
Share
Embed
On episode #17, Jimmy speaks with Lane Scott Jones from Zapier. They discuss:
- How Lane calculated a 454% content ROI for Zapier
- How she grew the team from four to 20 people
- How (and why) Zapier publishes 85 articles each month
- How A.I. is speeding up the team's editing workflow
π You can follow Lane Scott Jones on LinkedIn here: https://www.linkedin.com/in/lanescottjones/
π You can learn more about Zapier here: https://zapier.com/
- How Lane calculated a 454% content ROI for Zapier
- How she grew the team from four to 20 people
- How (and why) Zapier publishes 85 articles each month
- How A.I. is speeding up the team's editing workflow
π You can follow Lane Scott Jones on LinkedIn here: https://www.linkedin.com/in/lanescottjones/
π You can learn more about Zapier here: https://zapier.com/
Creators and Guests
What is Content, Briefly?
"Content, Briefly" is your go-to podcast for content marketing strategy. Each week, host Jimmy Daly interviews SaaS content leaders to understand all the nuances of their content programsβthings like content org structure, KPIs, workflows, meeting agendas, and much more.
This podcast is presented by Superpath, the internet's best content marketing community.