It's a metaphor, calm down. But this is the missing link between someone with expertise and ideas, and someone who actually develops, owns, and grows a business around an ownable, bookable idea.
EPISODE CREDITS:
This episode sponsored by
Wistia.
Hosted and produced by me,
Jay Acunzo.Music from
Embleton.
***
CONNECT WITH ME:
Subscribe to my newsletter to turn inspiration into action.
Subscribe to my YouTube channel for regular insights into idea development, signature talk development, and growing a speaking business.
Follow me on LinkedIn for random rants and routinely re-thinking how we build our businesses.
***
ABOUT ME, JAY ACUNZO
I'm a public speaking and storytelling advisor trusted by bestselling authors, TED speakers, seven-figure coaches, and brands like Mailchimp, Wistia, and Salesforce.
Before starting my advisory firm (where I work 1:1 with clients and run group programs), I was a digital media strategist at Google and head of content for 3 organizations, including HubSpot.
I've given keynotes across the US and several other countries to marketers and managers, designers and dentists, leaders and landscapers, and my journey as a speaker has been featured in 3 different books.
Today, I teach business leaders how to communicate with greater clarity, influence, and resonance.
***
IF YOU ENJOY THE SHOW:
What is Why They Resonate?
Speakers, authors, experts, and entrepreneurs develop their ideas in real-time, so you can see what it really takes to resonate. Join professional speaker and public speaking advisor Jay Acunzo as you get closer to the process of how exceptional communicators actually craft their materials. You'll hear how new ideas take shape, speeches become great, and stories evolve from meh to memorable. The show is part celebration, part workshop, and you'll walk away ready to compete on the influence of your ideas, not the volume of your marketing.