In this episode I break down the real reason fat loss can feel harder for women — and why it’s rarely a “broken metabolism” problem.
We cover:
- Why women often have a tighter “margin for error” (smaller daily calorie budget)
- How dieting creates adaptation (you burn less / move less without realising) and why plateaus are normal
- Why cycle, sleep and stress can amplify hunger and cravings — and how to plan around it
- Why “perfect diets” and most food intolerance testing is a distraction for most people
- The SHIFT solution: a repeatable baseline, tracking without drama, and simple weekly levers that hold up in real life
What is When "SHIFT" Happens.?
Instagram reels won't ever change your life .. Real conversation will be what SHIFTS you where your stuck right now to where you want to be !