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In today's episode, I interviewed Brendan Kane growth strategist who recently published a book called "The Hook Point". There are more than 60 billion messages pushed out by online platforms each day, you have approximately 3 seconds to grab your consumer's attention. You need to have a hook point in everything that you post online, that will make people stop scrolling and say "Wait. What?". Brendan shares 3 core pillars that will make you stand out from the crowd; can you grab your audience's attention for 3-4 seconds? What kind of story or message are you going to tell to hold their attention? And, will your audience believe it and trust it? Want to find out more on how you can make a great hook point that grabs your audience's attention? Tune in with us and Enjoy!
Show Notes
In today's episode, I interviewed Brendan Kane growth strategist who recently published a book called "The Hook Point". There are more than 60 billion messages pushed out by online platforms each day, you have approximately 3 seconds to grab your consumer's attention. You need to have a hook point in everything that you post online, that will make people stop scrolling and say "Wait. What?". Brendan shares 3 core pillars that will make you stand out from the crowd; can you grab your audience's attention for 3-4 seconds? What kind of story or message are you going to tell to hold their attention? And, will your audience believe it and trust it? Want to find out more on how you can make a great hook point that grabs your audience's attention? Tune in with us and Enjoy!
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What is Paris Talks Marketing?
Every #SaaS company plays for high stakes, but what does it take to dominate the market right now? 🚀
Look no further than Paris Talks Marketing - the ultimate podcast for SaaS marketers, entrepreneurs, and business owners.
Hosted by Paris Childress, we’re featuring deep dives into the latest industry trends with the top SaaS B2B founders and marketing leaders who reveal what it takes to succeed in B2B SaaS marketing.
Join us as we share insights on testing new tactics and uncovering the latest developments from digital landscape giants like Google, Facebook, and LinkedIn. Tune in and conquer the SaaS market today!