Exit Five - B2B Marketing with Dave Gerhardt

How I think about measuring brand for B2B startups and some tips on developing (and articulating) a brand strategy that the CEO and the rest of the exec team will get onboard with. Say hey on Twitter @davegerhardt.com and learn more on my site davegerhardt.com

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What is Exit Five - B2B Marketing with Dave Gerhardt?

Dave Gerhardt (Founder of Exit Five, former startup CMO) and guests help you grow your career in B2B marketing. Episodes include conversations with CMOs, marketing leaders, and subject matter experts across all aspects of modern B2B marketing: planning, strategy, operations, ABM, demand gen., product marketing, brand, content, social media, and more. Join 3,500+ members in our private community at exitfive.com.