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Today I'm doing one of those breakdowns of how the experts launch their books (check out my previous one on Tim Ferriss here). And this episode analyzes the moves made by the icon to middle-aged women across the globe: Rachel Hollis. Rachel has had extraordinary success, by any standards. Her book, Girl Wash Your Face, sold three million copies JUST on Amazon. She hosts a huge conference, has a Netflix documentary and has millions of followers on social media. But this sprightly little thing didn't just waltz into stupendous success. In this episode, I meticulously break down what I believe are the four main reasons she's had such an impact: 1) She knows her audience 2) She makes it about them 3) She's consistent 4) She listens to that audience To understand how she's done that and hear more of my analysis of her many bright moves, check out the episode. WANT TO WRITE A MEMOIR? DOWNLOAD MY ONE-PAGE MEMOIR STRUCTURE CHEAT SHEET AT WWW.MEMOIRDOWNLOAD.COM
Today I'm doing one of those breakdowns of how the experts launch their books (check out my previous one on Tim Ferriss here). And this episode analyzes the moves made by the icon to middle-aged women across the globe: Rachel Hollis.
Rachel has had extraordinary success, by any standards. Her book, Girl Wash Your Face, sold three million copies JUST on Amazon. She hosts a huge conference, has a Netflix documentary and has millions of followers on social media.
But this sprightly little thing didn't just waltz into stupendous success. In this episode, I meticulously break down what I believe are the four main reasons she's had such an impact:
1) She knows her audience
2) She makes it about them
3) She's consistent
4) She listens to that audience
To understand how she's done that and hear more of my analysis of her many bright moves, check out the episode.
WANT TO WRITE A MEMOIR? DOWNLOAD MY ONE-PAGE MEMOIR STRUCTURE CHEAT SHEET AT WWW.MEMOIRDOWNLOAD.COM
You've heard the book publishing podcasts that give you tips for selling a lot of books and the ones that only interview world-famous authors. Now it's time for a book publishing show that reveals what actually goes on behind the cover.
Hosted by New York Times bestselling author Anna David, Behind the Book Cover features interviews with traditionally published authors, independently published entrepreneurs who have used their books too seven figures to their bottom line to build their businesses and more.
Anna David has had books published by HarperCollins and Simon & Schuster and is the founder of Legacy Launch Pad, a boutique book publishing company trusted by high-income entrepreneurs to build seven-figure authority. In other words, she knows both sides—and is willing to share it all.
Come find out what traditional publishers don't want you to know.