Brands, Beats & Bytes

Album 3 Track 17 – Caralene Robinson, Chief Growth Officer at Global Citizen + Director x Creator at 220th Street

This is an episode of true gratitude and learnings from Caralene as she brings her experience in corporate companies like Coca-Cola and Boost Mobile to directing and content creation fueled by her passion for community, authenticity, and storytelling.

Show Notes

Album 3 Track 17 – Caralene Robinson, Chief Growth Officer at Global Citizen + Director x Creator at 220th Street

This is an episode of true gratitude and learnings from Caralene as she brings her experience in corporate companies like Coca-Cola and Boost Mobile to directing and content creation fueled by her passion for community, authenticity, and storytelling. 

A few takeaways: 
  • Brands have the power to create experiences that form long-lasting and tangible memories in the hearts of the consumer.
  • Intuitive marketers are curious. Curious to understand what makes the consumer tick in order to deliver the right products and storytelling. 
  • Finding your north star allows your decision and actions to be driven by a firm and rooted understanding of who you are.
  • When you're 80 years old, will you look back and have pursued all the things you wanted to do?

What is Brands, Beats & Bytes?

Interesting people, insightful points of view and incredible stories on what’s popping and not popping in marketing, tech, and culture you can use to win immediately. Brands, Beats and Bytes boldly stands at the intersection of brand, tech and culture. DC and Larry are fascinated with stories and people behind some of the best marketing in the business. No matter how dope your product, if your marketing sucks your company may suck too. #dontsuck