In this episode of The Venture-Scale SaaS Operator, Abhishek Raja, founder of Togai, talks about how they provide a flexible billing platform that allows companies to implement any pricing model effortlessly. He also shares their journey, starting from a payment API company to identifying the need for sophisticated pricing, leading to the creation of Togai.
Tune in to learn more about:
~ The impact of Togai's flexible billing solutions on SaaS companies.
~ Abhishek's perspective on the importance of transparency in SaaS pricing.
~ Togai's role in shaping the future of SaaS monetization strategies.
Timestamps:
- (00:00) - Intro
- (00:35) - Purpose and Evolution of Togai from Internal Tool
- (03:40) - Comparison with Other Payment Platforms
- (06:11) - Abhishek's Transition and Decision-Making
- (12:35) - Origins of Funding
- (14:11) - The Decision to Move Operations to the US
- (17:56) - Setting Up Teams in the US
- (19:53) - Learning from Past Startup Experience
- (25:22) - Outro
The SaaS Operator Newsletter
Get actionable insights from SaaS veterans to grow your MRR.
Follow Abhishek Raja
Mentioned In The Episode
Togai - A simple billing engine for complex pricing
Nikolas Chapoupis
EarlyNode
What is The SaaS Operator Podcast?
Get real stories about the birth and growth of SaaS Startups with our Host Nikolas Chapoupis (CEO @EarlyNode). Each episode gets into the trenches alongside those who were *actually* there when it happened. To reveal the full story of what's working in SaaS right now, from hiring to fundraising, marketing, and product strategy.
Brought to you by EarlyNode.com