The Elevated Coach Podcast

Connect with Joel here:

⁠https://www.instagram.com/coach.joel.burgess/⁠

⁠https://www.linkedin.com/in/coachjoelburgess/⁠

⁠https://www.youtube.com/@coach.joel.burgess⁠

Key takeaways:
  • Every business is a pyramid scheme to some degree, with someone at the top creating the most value.
  • There are ethical and unethical pyramid schemes, and it's important to distinguish between them.
  • The business coaching industry is highly saturated and requires high-quality marketing and nuanced approaches.
  • Business coaches make money because they are passionate about business and can have a greater impact in that field.
  • Sell your audience what they want and give them what they need to meet their needs and grow your business.
  • Approach business with a beginner's mindset and drop skepticism to learn and apply universal marketing truths.

Sound bites:
"Am I running a pyramid scheme? Yes. And no."
"Marketing truths are true for any market."
"If I could help one coach, they could then go and help a hundred."

Time stamps:
00:00 Understanding Pyramid Schemes and Business Coaching
03:46 The Journey from Mindset Coach to Business Coach
07:21 Challenges and Misconceptions in the Business Coaching Industry
10:13 The Importance of Understanding the Market and Meeting the Audience
11:12 Sell What They Want, Give Them What They Need

What is The Elevated Coach Podcast?

The Elevated Coach is a weekly show for any coach who leads with their heart, is driven by impact and wants to play big.

The episodes are a mix of solo episodes with your host Joel Burgess, interviews with coaches at the forefront of the industry and real-life coaching sessions around different areas of business, life and health.

If you want to stake claim to your calling as a coach, and become more powerful and profitable, then tune into The Elevated Coach Podcast with Joel.